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Configuring a shopping cart for your business usually means working with a series of shifting parts. Magento Go helps merchants quickly and easily build a store to sell products and services online, with no software to install and configure and no servers to manage. In this course, author Justin Seeley shows how to use the robust set of tools in Magento Go to create, manage, and grow your online business. The course covers setting up products, product categories, tax settings, and shipping methods; creating payment methods with PayPal, Authorize.Net, and Google Checkout; customizing your store's pages and themes; and managing customer data and product ratings.
Hi there! I am Justin Seeley and I am a staff author here at lynda.com. I'd like to welcome you to Creating Your First Online Store with Magento Go. Hopefully, after this course, you'll have all of the tools and skills you need to get your products on the web and in front of the world. I'll begin this course by showing you how to set up your online store by using the Magento Go Dashboard. I'll also show you how to add products to your store, adjust their product attributes and sort them into categories. I'll also walk you through setting up your checkout options, adjusting your tax settings, and also how to deal with various shipping methods as well.
Along the way I'll be showing you how to hook your store into various payment gateways like PayPal, Authorize.Net and Google Checkout. From there we'll dive deep into customizing the appearance of your store. Finally, I'll walk you through all of the basics of ecommerce store management, as we take a look at processing orders, managing a customer database, implementing product reviews and ratings, and also customer wish lists as well. It's time to get started building your first online store with Magento Go. So if you're ready, let's dive right in.
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