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Join author Richard Colback as he shows you how to get started with the world's largest professional networking site, LinkedIn. The course demonstrates how to build a profile that will get the attention of employers, recruiters, fellow professionals, and potential clients. Richard walks you through creating an account, adding pertinent information such as skills and work experience, making connections and joining groups, accessing LinkedIn from apps, and monitoring your stats to continuously build a better profile. Along the way, learn to grow your personal brand and become a more visible community member by participating in group discussions, asking and answering questions, and engaging in other ways that add to your profile's integrity.
(music playing) Hi! I'm Richard Colback and welcome to Up and Running with LinkedIn. LinkedIn has become the world's number one business networking platform and in this course I'll be showing you how to build a profile that will attract the kind of attention you want, whether it is a job seeker, a representative of your company, or as an active member of the business community. You'll see how to create, grow and evolve your profile on personal brand. We'll talk about the importance of connecting with other professionals and building your network.
I'll show you how to take advantage groups, both as a member and an owner. And we'll also see how to find jobs using LinkedIn and some of the techniques for being found by recruiters. I'm looking forward to sharing my skills and insights with you, in Up and Running with LinkedIn.
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