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Join author Richard Colback as he shows you how to get started with the world's largest professional networking site, LinkedIn. The course demonstrates how to build a profile that will get the attention of employers, recruiters, fellow professionals, and potential clients. Richard walks you through creating an account, adding pertinent information such as skills and work experience, making connections and joining groups, accessing LinkedIn from apps, and monitoring your stats to continuously build a better profile. Along the way, learn to grow your personal brand and become a more visible community member by participating in group discussions, asking and answering questions, and engaging in other ways that add to your profile's integrity.
To get started you can sign up for basic account at linkedin.com. I am going to started on the new profile, which will be for Roger Bloggs. When you enter a ZIP Code, the ZIP Code will not be displayed, just a geographical area and if you are outside the USA, use your Post Code. You'll have three options; Employed, where you will enter a Job title and a company; Job Seeker, where you will enter your Most recent job title & Company; as well as Student, where you will enter in your College/University.
I am going to enter Roger in as Employed, giving him the job title of Author. We will change his professional headline later, and the Company. As you type in the Company name, if it exists within the database, it'll be offered in a dropdown. You can either select it from there or continue on with the typing. If your Company does not yet exist in the database, you'll have to enter in a little bit more detail so that company gets created. At several stages as we sign up, we will be offered the chance to connect our address book, and send out invitations to join our network.
I recommend skipping this at sign up stage, as your profile will not yet be developed, and will not represent you personal brand, until you have taken more action to complete it. You will need to Confirm your Account. If you have signed up with Google, you can do this to accepting to connect the LinkedIn Account with your Google Account, or you can send a Confirmation email instead. Once you have confirmed the email address, you'll be brought back to your LinkedIn account to continue. Once again, I am going to skip this stage of adding my connections. The next step is to see if there are people at your current company who you would like to connect to.
Again, I am going to skip this step. You can send out a notice on Facebook or Twitter. I am going to skip this step, and finally select, if you want a Premium or Basic Account. I recommend setting up a Basic Account initially, so you can finalize your profile and work out, if you need a Premium Account, which of these features are worth paying for, as there are several different levels and options that are available. The basic framework of your public profile will now be visible on LinkedIn. This can be seen by you, and other people.
To develop this profile into a powerful online tool, follow the upcoming videos to add and share more detail about yourself. Once the profile is complete, so that it tells your story and represents your brand well, you can start to build your network by adding connections to other people. This will put LinkedIn to work, allowing you to leverage and access the power of your personal, and business networks of people, to help you meet your goals.
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