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Up and Running with LinkedIn

Profile: Reviewing work experience and education


From:

Up and Running with LinkedIn

with Richard Colback

Video: Profile: Reviewing work experience and education

In an effective profile, your work experience and education are not just strong effects. Using clear and effective keywords to define your professional background enables your profile to show up high in search results, to people looking for a match to their needs. We're going to see how detailed Work Experience, Education and Recommendation sections have been added to Kirk's profile. These sections provide the elements we traditionally see in a resume, and are the core business sections of a profile. Your Work Experience and Education are found beneath the Summary and Application Sections on your profile. To get to your profile, click on the Profile button, and come down to the Experience section.
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  1. 16m 8s
    1. Welcome
      50s
    2. How we recorded this course
      2m 26s
    3. Overview of the updated interface
      26s
    4. Exploring the new home screen and navigation bar
      4m 9s
    5. Exploring the new contacts page
      4m 19s
    6. Using the new search dialog
      3m 58s
  2. 7m 19s
    1. Understanding LinkedIn
      2m 56s
    2. Considering account levels
      1m 44s
    3. Signing up with LinkedIn
      2m 39s
  3. 14m 42s
    1. Exploring the homepage
      2m 29s
    2. Profile: The Highlights and Summary sections
      2m 28s
    3. Profile: Reviewing work experience and education
      2m 30s
    4. Profile: Additional profile information
      1m 16s
    5. Understanding connections
      1m 42s
    6. Understanding groups
      1m 47s
    7. Looking at jobs and companies
      2m 30s
  4. 18m 9s
    1. Building your profile, starting with the highlights
      5m 3s
    2. The Personal Summary section
      1m 26s
    3. Adding your work experience and education
      2m 41s
    4. Joining groups
      2m 45s
    5. Understanding the difference between a public and private profile
      1m 39s
    6. Exploring the Skills and Expertise section
      2m 52s
    7. The Professional Gallery
      1m 43s
  5. 32m 5s
    1. Understanding why connecting is powerful
      4m 18s
    2. Selecting an appropriate networking approach: Open vs. closed
      3m 6s
    3. Reviewing connection settings
      4m 37s
    4. Accepting and sending invitations and messages
      3m 54s
    5. Connecting with people you might know
      1m 24s
    6. Recommending
      4m 1s
    7. Exploring endorsements
      3m 52s
    8. Connecting via groups
      2m 42s
    9. Looking at network statistics
      2m 27s
    10. Alumni groups
      1m 44s
  6. 8m 32s
    1. Finding appropriate groups
      2m 53s
    2. Joining groups and setting options
      3m 18s
    3. Following group etiquette
      2m 21s
  7. 14m 51s
    1. Deciding to start a group
      2m 1s
    2. Comparing public and private groups
      2m 18s
    3. Setting options for your group
      4m 13s
    4. Building your group membership
      2m 34s
    5. Managing your group
      3m 45s
  8. 23m 20s
    1. What to do when looking for jobs on LinkedIn
      2m 13s
    2. The Linkedin Jobs section
      4m 3s
    3. Finding job listings in groups
      2m 29s
    4. Following companies and getting job alerts
      3m 21s
    5. Using keywords in your profile for career development
      3m 43s
    6. Monitoring your network stats to know where to make adjustments
      2m 30s
    7. Using buttons, service provider listings, and paid options
      2m 4s
    8. Alumni groups and veterans listings
      2m 57s
  9. 3m 2s
    1. Engaging through group discussions and news
      3m 2s
  10. 9m 51s
    1. Completing your profile
      3m 30s
    2. Editing your profile to stay relevant
      2m 38s
    3. Managing your settings
      3m 43s
  11. 5m 33s
    1. Android
      3m 12s
    2. iPad
      2m 21s
  12. 1m 12s
    1. Next steps
      1m 12s

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Up and Running with LinkedIn
2h 34m Beginner Jan 30, 2013 Updated Jul 25, 2013

Viewers: in countries Watching now:

Join author Richard Colback as he shows you how to get started with the world's largest professional networking site, LinkedIn. The course demonstrates how to build a profile that will get the attention of employers, recruiters, fellow professionals, and potential clients. Richard walks you through creating an account, adding pertinent information such as skills and work experience, making connections and joining groups, accessing LinkedIn from apps, and monitoring your stats to continuously build a better profile. Along the way, learn to grow your personal brand and become a more visible community member by participating in group discussions, asking and answering questions, and engaging in other ways that add to your profile's integrity.

Topics include:
  • Signing up
  • Adding work experience and education to your profile
  • Accepting and sending invitations and messages
  • Finding and joining groups
  • Starting your own group
  • Following companies and getting job alerts
  • Using keywords in your profile for career development
  • Managing LinkedIn settings
Subjects:
Business Online Marketing Social Networks Career Development Social Media Marketing SEO
Software:
LinkedIn
Author:
Richard Colback

Profile: Reviewing work experience and education

In an effective profile, your work experience and education are not just strong effects. Using clear and effective keywords to define your professional background enables your profile to show up high in search results, to people looking for a match to their needs. We're going to see how detailed Work Experience, Education and Recommendation sections have been added to Kirk's profile. These sections provide the elements we traditionally see in a resume, and are the core business sections of a profile. Your Work Experience and Education are found beneath the Summary and Application Sections on your profile. To get to your profile, click on the Profile button, and come down to the Experience section.

This section should cover similar ground to your resume, but it will also allow readers to click through to the Company pages getting further background that's relevant to your work experience. These companies are now shown graphically, allowing brand association to become a part of your profile. Two recommendations are shown immediately beneath your Job positions. Wherever you have been given them, up to two recommendations will be shown immediately beneath each position. These include a brief summary as well as a link through to the person who has given the recommendation. The profiles of the people giving you recommendations should add authenticity and one or two recommendations per job is usually enough.

The Education section is usually used for college level and above, but free text can also be used to add earlier levels of education. Your universities may offer links through to their homepage or the opportunity to find other people who also attended that university, as well as a brief list of the activities and societies and dates you attended the universities. In addition to this formal education, you may also have received certificates, which can be shown in the Certification section, which is one of the optional sections you'd be allowed to add. This may include completion of a lynda.com course, that demonstrates your dedication to staying current, expanding your knowledge, and developing new software skills.

These detailed Experience and Education sections provide people who read them with the information about what you can do to help fill a job, or answer a question based on your knowledge and experience from work. These sections will influence how well people think you match their needs, and what makes LinkedIn more of a business platform than a personal platform. Other sections that broaden your background beyond job titles and duties should also be completed to give a fuller picture of your experience and abilities. But remember to keep consistent focus between all sections of your profile so they make sense when read together, and so that the whole profile meets your business or personal objectives.

If you're sending in a resume for a job position, you should also be prepared for the person to reference your LinkedIn account. Make sure that the dates and job titles match in both cases.

Find answers to the most frequently asked questions about Up and Running with LinkedIn.


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Q: This course was updated on 07/25/2013. What changed?
A: We added four new movies explaining recent changes to the interface of LinkedIn, covering the updated home screen, navigation bar, contacts page, and search dialogue. No functionality has changed, and the instructions in the course remain applicable to the new interface.
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