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Up and Running with LinkedIn

Looking at network statistics


From:

Up and Running with LinkedIn

with Richard Colback
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  1. 16m 8s
    1. Welcome
      50s
    2. How we recorded this course
      2m 26s
    3. Overview of the updated interface
      26s
    4. Exploring the new home screen and navigation bar
      4m 9s
    5. Exploring the new contacts page
      4m 19s
    6. Using the new search dialog
      3m 58s
  2. 7m 19s
    1. Understanding LinkedIn
      2m 56s
    2. Considering account levels
      1m 44s
    3. Signing up with LinkedIn
      2m 39s
  3. 14m 42s
    1. Exploring the homepage
      2m 29s
    2. Profile: The Highlights and Summary sections
      2m 28s
    3. Profile: Reviewing work experience and education
      2m 30s
    4. Profile: Additional profile information
      1m 16s
    5. Understanding connections
      1m 42s
    6. Understanding groups
      1m 47s
    7. Looking at jobs and companies
      2m 30s
  4. 18m 9s
    1. Building your profile, starting with the highlights
      5m 3s
    2. The Personal Summary section
      1m 26s
    3. Adding your work experience and education
      2m 41s
    4. Joining groups
      2m 45s
    5. Understanding the difference between a public and private profile
      1m 39s
    6. Exploring the Skills and Expertise section
      2m 52s
    7. The Professional Gallery
      1m 43s
  5. 32m 5s
    1. Understanding why connecting is powerful
      4m 18s
    2. Selecting an appropriate networking approach: Open vs. closed
      3m 6s
    3. Reviewing connection settings
      4m 37s
    4. Accepting and sending invitations and messages
      3m 54s
    5. Connecting with people you might know
      1m 24s
    6. Recommending
      4m 1s
    7. Exploring endorsements
      3m 52s
    8. Connecting via groups
      2m 42s
    9. Looking at network statistics
      2m 27s
    10. Alumni groups
      1m 44s
  6. 8m 32s
    1. Finding appropriate groups
      2m 53s
    2. Joining groups and setting options
      3m 18s
    3. Following group etiquette
      2m 21s
  7. 14m 51s
    1. Deciding to start a group
      2m 1s
    2. Comparing public and private groups
      2m 18s
    3. Setting options for your group
      4m 13s
    4. Building your group membership
      2m 34s
    5. Managing your group
      3m 45s
  8. 23m 20s
    1. What to do when looking for jobs on LinkedIn
      2m 13s
    2. The Linkedin Jobs section
      4m 3s
    3. Finding job listings in groups
      2m 29s
    4. Following companies and getting job alerts
      3m 21s
    5. Using keywords in your profile for career development
      3m 43s
    6. Monitoring your network stats to know where to make adjustments
      2m 30s
    7. Using buttons, service provider listings, and paid options
      2m 4s
    8. Alumni groups and veterans listings
      2m 57s
  9. 3m 2s
    1. Engaging through group discussions and news
      3m 2s
  10. 9m 51s
    1. Completing your profile
      3m 30s
    2. Editing your profile to stay relevant
      2m 38s
    3. Managing your settings
      3m 43s
  11. 5m 33s
    1. Android
      3m 12s
    2. iPad
      2m 21s
  12. 1m 12s
    1. Next steps
      1m 12s

Video: Looking at network statistics

The total number of people you can reach within your network is an easy way to gauge the potential of this network in general. But whether it's effective depends on if the people are in the right place, regional access, or industry, industry access, to help you to connect to the right person or help you to find the right information. You can see your network summary in several places. If we come down and across to the second number under LinkedIn Network, which indicates new people in your network, we can click on this link to bring us through. This is the most detailed summary of your network as you have a large number of filters here including the degree of connection, a list of locations for your connections, and a detailed list of the industries.

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Up and Running with LinkedIn
2h 34m Beginner Jan 30, 2013 Updated Jul 25, 2013

Viewers: in countries Watching now:

Join author Richard Colback as he shows you how to get started with the world's largest professional networking site, LinkedIn. The course demonstrates how to build a profile that will get the attention of employers, recruiters, fellow professionals, and potential clients. Richard walks you through creating an account, adding pertinent information such as skills and work experience, making connections and joining groups, accessing LinkedIn from apps, and monitoring your stats to continuously build a better profile. Along the way, learn to grow your personal brand and become a more visible community member by participating in group discussions, asking and answering questions, and engaging in other ways that add to your profile's integrity.

Topics include:
  • Signing up
  • Adding work experience and education to your profile
  • Accepting and sending invitations and messages
  • Finding and joining groups
  • Starting your own group
  • Following companies and getting job alerts
  • Using keywords in your profile for career development
  • Managing LinkedIn settings
Subjects:
Business Online Marketing Social Networks Career Development Social Media Marketing SEO
Software:
LinkedIn
Author:
Richard Colback

Looking at network statistics

The total number of people you can reach within your network is an easy way to gauge the potential of this network in general. But whether it's effective depends on if the people are in the right place, regional access, or industry, industry access, to help you to connect to the right person or help you to find the right information. You can see your network summary in several places. If we come down and across to the second number under LinkedIn Network, which indicates new people in your network, we can click on this link to bring us through. This is the most detailed summary of your network as you have a large number of filters here including the degree of connection, a list of locations for your connections, and a detailed list of the industries.

This screen is particularly useful if you select to view 2nd Degree Connections by unchecking the 1st Degree Connections and Group Members. I can now focus on converting people who are relatively close to my network, to being direct connections. If I start with the people who have the most existing connections, as they become first-level collections, their direct connections become my second-level connections and my network will go grow much faster. To see this graphically, go to your Profile, and come down to View Profile. Again, if we page down, and come across to the right-hand side, your network is now showing graphically, with a series of 10 circles, the largest one in the middle representing the company in which you have the largest number of connections, and 9 further circles on around it, indicating other companies where you also have connections.

Within this part of your profile, you also have the opportunity to select from the dropdown for Company, School, Location, or Industry wheels. Of these two, the most important are Location and Industry, as these indicate if the people are in right place, and the right industries for you. By quickly reviewing where people are currently working, you can identify whether your network is most likely to be effective for you. Are your contacts in the locations where you want to work or build your business? And are thay working in your target industries, or industries where you may wish to move in the next stage of your career? Stepping back from the detail of individual profiles, and looking at your network as a whole is a very useful way of working at whether it reflects your needs in the future, and is aligned with your LinkedIn strategy.

Having a strong presence in your current geographical area and industry are useful if you wish to stay there. But if your horizons have stretched where you anticipate a change in your needs from a network, you should start to build the network into the new area as soon as possible.

Find answers to the most frequently asked questions about Up and Running with LinkedIn.


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Q: This course was updated on 07/25/2013. What changed?
A: We added four new movies explaining recent changes to the interface of LinkedIn, covering the updated home screen, navigation bar, contacts page, and search dialogue. No functionality has changed, and the instructions in the course remain applicable to the new interface.
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