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Join author Richard Colback as he shows you how to get started with the world's largest professional networking site, LinkedIn. The course demonstrates how to build a profile that will get the attention of employers, recruiters, fellow professionals, and potential clients. Richard walks you through creating an account, adding pertinent information such as skills and work experience, making connections and joining groups, accessing LinkedIn from apps, and monitoring your stats to continuously build a better profile. Along the way, learn to grow your personal brand and become a more visible community member by participating in group discussions, asking and answering questions, and engaging in other ways that add to your profile's integrity.
The Discussion sections of groups offer effective ways to introduce yourself to a broad audience of people who are working in or interested in your target areas. By starting discussions or participating in other people's discussions, you can establish trust, demonstrate your expertise, build your personal brand and grow your network of contacts, where they can be most of benefit to you. This is also useful if you are entering into a new area where you may eventually need to ask for help, introductions or business opportunities on LinkedIn. To get to discussions come up to Groups, click on the Your Groups button.
A ccunt of the recent discussions taking place in groups is shown in the list of icons beneath the title. You can click on this link to go directly through the discussions or click on the group icon, which will open up in the Discussions tab. Discussions often start out with a question to the group providing the person who starts the conversation with an opportunity to moderate or contribute to the resulting conversations. If we look at how a discussion is opened you can enter in up to 200 characters for the initial line of the discussion. If you need more detail you can add this below.
You can also attach a link to provide content that was created elsewhere, such as on presentations or blogs. These links allow more depth of information to be shared with those who wish to read further. Each time new activity is taken on a discussion, the discussions moved to the top of the list. Discussions are particularly important for group managers and owners to participate in, as they may need to create the initial content for group to get started by engaging conversations with group members. Before you start to engage in discussions, I'll recommend you read the discussions that are already taking place in your group, so that you can familiarize yourself with topics and style.
A great deal can be learned in new areas by reading through these conversations. And when you start to enter into the group conversation your topics and responses will be well-suited and match to the interest and styles of that particular group. If I click on the headline of the discussion it brings me through to more detail on that discussion. I can take several actions such as liking or unliking a comment, commenting on it and selecting whether to receive a new email for each comment. Following the conversation without taking any other action, flagging it as a Promotion, Job or Inappropriate so it can be reviewed by the group manager, or sharing a link to the discussion, or replying privately through to the author of the discussion.
Getting involved will add them to your activity and you will receive these updates in your profile, coming up to Profile down to View Profile. These will now be shown in the section beneath your headlines box. Your discussion should be a benefit to the group, not adverts or promotions for you and your company. By participating in discussions in a valuable way you are building your personal brand and demonstrating the value you are able to bring to the group or community. These are often key features that businesses look for in employees, business partners or consultants.
And the Discussion section of groups is frequently reviewed by recruiters looking for suitable candidates and experts in that particular area.
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