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Join author Richard Colback as he shows you how to get started with the world's largest professional networking site, LinkedIn. The course demonstrates how to build a profile that will get the attention of employers, recruiters, fellow professionals, and potential clients. Richard walks you through creating an account, adding pertinent information such as skills and work experience, making connections and joining groups, accessing LinkedIn from apps, and monitoring your stats to continuously build a better profile. Along the way, learn to grow your personal brand and become a more visible community member by participating in group discussions, asking and answering questions, and engaging in other ways that add to your profile's integrity.
Having a strong and effective network of connections on LinkedIn requires you to take an active role in building and maintaining it. Your network will grow fastest through adding connections via sending invitation requests and accepting invitations from others. I recommend waiting a short while until your profile is close to complete before focusing on adding connections and leveraging this part of the platform. However, once you have a representative profile in LinkedIn it's time to build your network to include your existing business connections. Using the email address Import tool is the fastest way to doing this. This allows you to quickly see which of the people you already have email addresses for are also registered on LinkedIn.
This can be accessed in two ways. By coming across the Contacts and down to Add Connections or the same link in the top right-hand corner. When we click on this link, we come to this screen says, See Who You Already Know on LinkedIn. With a number of options for common email platforms such as Gmail, Outlook, Yahoo!, Hotmail, and AOL. Once one of these is selected you'll need to enter your email address and Continue to access that address book. You can also click on Any Email which brings up another screen. Here you enter your email plus the email password from a larger number of domains which are listed in a pop-up box.
As long as your email domain is listed here you'll be able to import your contact list. We can also upload contact files by choosing a contact file from email application such as Outlook, Apple Mail, or others. It is restricted in terms of the file format. But once you have these files, you can choose them from your hard drive and upload these files. Finally, you can also invite by individual email by typing email addresses separated by commas. One more way to find people that you may wish to connect to is do a search using people as the filter.
You can enter a company name here such as lynda.com. When you press Enter people who feature that company in their profile will be listed. In Kirk's case he already has a large number of 1st degree connections. So I'm going to filter this further down to 2nd degree connections. These are people he is not yet connected to. You could also filter by company and by location. You've got a list with a number of results shown in the top and a brief summary of each person's profile beneath that. When you find somebody you want to connect to, click on the Connect button.
You'll be offered several options of how do you the person. To each of these selections, you may have a dropdown box such as for Colleague, where you'll need to choose the company. Groups where you'll need to choose common groups unless there is only one, in which case that option will be automatically submitted for you or Other where you'll also need to enter an email address. Always personalize this email so that you explain to other person what do you have in common and why you want to make the connection. Be aware there are very few characters allowed in this section. So be concise.
You will probably only get one sentence above this, but it's worth using that space, and the number of people who will accept your connection is far higher if you give them a reason and common ground. From any screen on LinkedIn you'll see a number of icons at the top. These include an Envelope. If you hover over the Envelope, a dropdown box will open with invitations and messages beneath it. If you hover over an invitation, further buttons will appear. Or by clicking the dropdown button, come in to review the profile before you accept the invitation.
If you choose to ignore an invitation, the person who sent the invitation will not receive a response at all and that invitation will be moved into the archives. Connections are part of your profile that should always be updating as you meet new people and develop new areas of interest. When your profile is complete, you'll be sharing a great deal of information about your unique set of skills, experiences, and knowledge that will let others know how you may be able to help them and vice versa. With this information available for people to read on your profile, they're much more likely to see the value in asking to have you as a connection or accepting your invitation to join their network.
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