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Publishing to the iPhone or iPad


Lightroom 3 Advanced Techniques

with Chris Orwig

Video: Publishing to the iPhone or iPad

Here we are going to take a look at how we can use the Publish Services feature, or Publish Services panel, inside of the Library module in order to publish and export our photos from Lightroom to an external device, like an iPhone or an iPad. Now, before we actually start to work in Lightroom, we need to step out of Lightroom for a few minutes to set a few things up. We need to create a folder, and then we need to tell iTunes to look at a particular folder to say, "Hey, this is where I'm going to put these images." So, let's go ahead and start that process, and first, let's hide Lightroom.
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  1. 5m 57s
    1. Welcome
      2m 11s
    2. Strategies for success
      1m 49s
    3. Using the exercise files
      1m 57s
  2. 39m 0s
    1. Understanding how Lightroom, Bridge, and Photoshop work together
      6m 25s
    2. Working with Lightroom, Bridge, and Photoshop
      6m 35s
    3. Maximizing compatibility with Photoshop
      4m 7s
    4. Resolving Camera Raw mismatches
      7m 47s
    5. Customizing external editor naming
      3m 54s
    6. Stacking multiple photos
      5m 25s
    7. What to do when Bridge isn't seeing the raw adjustments
      4m 47s
  3. 18m 30s
    1. Setting up an additional external editor
      6m 38s
    2. Should I work with TIFF or PSD files?
      1m 3s
    3. Setting up an export preset
      4m 4s
    4. Integrating Photoshop actions into Lightroom
      6m 45s
  4. 11m 46s
    1. What are catalogs and why do they matter?
      3m 38s
    2. Where are my images?
      4m 2s
    3. The nuts and bolts of catalogs
      1m 52s
    4. Understanding catalogs, collections, and folders
      2m 14s
  5. 15m 22s
    1. Working with folders
      3m 22s
    2. Working with collections
      3m 55s
    3. The collections workflow
      8m 5s
  6. 16m 5s
    1. Exporting and importing catalogs
      7m 52s
    2. Diagramming multiple catalogs and computers
      2m 10s
    3. When to use multiple catalogs on one computer
      3m 40s
    4. Cleaning up the catalog mess
      2m 23s
  7. 10m 55s
    1. Catalog backup defaults
      4m 7s
    2. Performing a better catalog backup
      3m 45s
    3. Restoring from a backup catalog
      1m 27s
    4. Optimizing catalogs
      1m 36s
  8. 12m 24s
    1. Hard drive options
      9m 50s
    2. Further resources
      2m 34s
  9. 9m 46s
    1. Setting up tethered capture
      3m 12s
    2. Custom tethered capture white balance
      6m 34s
  10. 43m 38s
    1. Enhancing eyes
      8m 59s
    2. Whitening teeth
      2m 51s
    3. Smoothing skin
      6m 45s
    4. Reducing small blemishes
      6m 56s
    5. Darkening or dodging with the Adjustment brush
      2m 29s
    6. Adding dimensions and contrast
      4m 53s
    7. Retouching workflow with Photoshop and Lightroom, pt. 1: Reducing blemishes
      7m 10s
    8. Retouching workflow with Photoshop and Lightroom, pt. 2: Smoothing skin
      3m 35s
  11. 21m 42s
    1. Understanding color space and preventing color profile mismatch
      3m 29s
    2. Monitor calibration with ColorMunki
      1m 5s
    3. Working with ColorChecker Passport
    4. Creating and exporting a ColorChecker Passport profile
      5m 44s
    5. Choosing and applying a profile
      6m 42s
    6. Saving a profile as a preset
      3m 43s
  12. 19m 0s
    1. Are your prints too dark?
      5m 47s
    2. Monitor brightness presets
      3m 4s
    3. Custom grid layouts
      3m 38s
    4. Importing and exporting custom presets
      2m 31s
    5. Exporting from Lightroom to Pictage
      4m 0s
  13. 20m 19s
    1. Designing a custom watermark in Photoshop
      7m 0s
    2. Implementing a custom watermark
      3m 54s
    3. Using a custom watermark for effect in a slideshow
      5m 54s
    4. Using a custom watermark for effect in a web gallery
      3m 31s
  14. 15m 28s
    1. Exporting images for a Blurb photo book
      6m 45s
    2. Downloading and installing Blurb BookSmart
    3. Building and designing a Blurb book
      7m 59s
  15. 17m 26s
    1. Publishing to the iPhone or iPad
      8m 45s
    2. Publishing to Facebook
      2m 24s
    3. Publishing to Flickr
      3m 19s
    4. Publishing to SmugMug
      2m 58s
  16. 17m 31s
    1. Web galleries and web hosting
      2m 52s
    2. Creating and uploading a gallery
      6m 29s
    3. Popular web gallery plug-ins
      3m 10s
    4. Installing and uploading a web gallery plug-in
      5m 0s
  17. 25m 44s
    1. Exporting to burn on DVD or Blu-ray
      5m 33s
    2. Exporting to a blog
      9m 16s
    3. Exporting for the web
      3m 26s
    4. Exporting and posting a slideshow or video
      4m 34s
    5. Creating a Lightroom screensaver
      2m 55s
  18. 10m 10s
    1. Creating a client web gallery template
      4m 1s
    2. Sending high-resolution images via FTP
      6m 9s
  19. 10m 23s
    1. Emailing images from Lightroom
      5m 31s
    2. Emailing images from Lightroom with Gmail
      4m 52s
  20. 11m 59s
    1. Installing plug-ins
      6m 17s
    2. Accessing plug-ins
      3m 10s
    3. Creative plug-in resources
      2m 32s
  21. 45m 6s
    1. General navigation shortcuts
      6m 21s
    2. Importing shortcuts
      5m 49s
    3. Library module shortcuts
      8m 15s
    4. Develop module shortcuts, pt. 1
      4m 42s
    5. Develop module shortcuts, pt. 2
      4m 29s
    6. Develop module shortcuts, pt. 3
      5m 24s
    7. Develop module shortcuts, pt. 4
      3m 39s
    8. Develop module shortcuts, pt. 5
      5m 11s
    9. Shortcut resources
      1m 16s
  22. 6m 13s
    1. General tips
      2m 28s
    2. Increasing the cache size for greater speed
      3m 45s
  23. 55s
    1. Goodbye

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Watch the Online Video Course Lightroom 3 Advanced Techniques
6h 45m Advanced Nov 23, 2010

Viewers: in countries Watching now:

In Photoshop Lightroom 3 Advanced Techniques, photographer Chris Orwig shows how to master the subtleties of Lightroom 3 and maximize its efficiency. The course begins with an in-depth exploration of Lightroom catalogs to keep track of photos, collections, keywords, stacks, and more. Along the way, Chris shows how to integrate Bridge and Photoshop in the Lightroom workflow and shares advanced techniques, including image editing with the adjustment brush, automating actions, using plug-ins and extensions, exporting to email or an FTP server, and more. Exercise files are included with the course.

Topics include:
  • Maximizing file compatibility
  • Speeding up the workflow with automation
  • Working with catalogs, collections, and folders
  • Diagramming multiple catalogs and computers
  • Performing and restoring backups
  • Setting up tethered capture
  • Advanced retouching techniques, such as eye enhancement and blemish reduction
  • Working with color profiles
  • Perfecting prints from Lightroom
  • Creating custom watermarks
  • Making a custom web gallery
  • Exporting and publishing photos
Chris Orwig

Publishing to the iPhone or iPad

Here we are going to take a look at how we can use the Publish Services feature, or Publish Services panel, inside of the Library module in order to publish and export our photos from Lightroom to an external device, like an iPhone or an iPad. Now, before we actually start to work in Lightroom, we need to step out of Lightroom for a few minutes to set a few things up. We need to create a folder, and then we need to tell iTunes to look at a particular folder to say, "Hey, this is where I'm going to put these images." So, let's go ahead and start that process, and first, let's hide Lightroom.

Here you can see I have this folder on my Desktop. It's titled "iphone." Inside of that folder, I've created some subfolders. You want to create these subfolders in a way to group or organize your photographs. It could be by different types of portfolios, or subject matter--you name it. It's really up to you how you want to organize things. But do keep in mind that whatever you name these files here, those naming conventions and that structure there will show up on your iPhone or iPad when you go to browse those photos. All right, well, the next thing that you need to do is to open up iTunes and to connect your device.

Now, when you connect your device-- like I've connected the iPhone 4 here--you then want to go to the Photos folder, and what we want to do is sync photos from that folder. So, what you can do is choose that folder. And here I'll go to my Desktop > iphone > Choose, and then I can select which folders I actually want to synchronize. In this case, I'm selecting all of them. Or you can always click on All folders this way. That being said, sometimes I like to just see the folder list, because it helps me remember how many images I have in each folder, what I'm actually doing, what I'm working on, and it just gets me in that zone.

All right. Well, now that we've set up our folder, and now that we have iTunes set up to synchronize these particular folders, we're ready to go back to Lightroom. Back inside of Lightroom, what we want to do is create a Publish Service to our Hard Drive. We're going to create a Publish Service to a particular folder. So, let's click Set Up. This will open up our Lightroom Publishing Manager. Now, the first thing that we want to do is give this a name. I'll go ahead and call this one travel. And the travel photos are going to be exported to a specific folder, and we'll choose that folder.

You already know what it is, right? We're going to go to iphone and travel. All right. So far, so good. We don't need to put these in a subfolder, just in that main folder there. Naming convention, we'll leave those as is. Now, what about our format? Now, typically what you want to do for your format is you want to choose a JPEG in an sRGB Color Space, and you want to crank your quality really high-- something about 75 or above. Here I'm going to choose 80, so I just have a really nice high-quality file. In regards to the image sizing, this is where things get a little bit interesting.

One of the ways that you can find some information about how to size things is to go to the actual site, which carries the device that you're exporting for. Here I'm going to pull up my web browser, and you can see that I'm on the Specs page for the iPhone 4. In this case, down near the bottom of the page, it says the resolution is 960 x 640, at 326 pixels per inch. In comparison, if we go to the Specifications page for the iPad, we can scroll down and find that this is 1024 x 768, at 132 pixels per inch.

So, what you want to do is just keep those numbers in mind. And here, let's say we're exporting for the iPhone. Well, write down 960 x 640 at 326. Now, you could, of course, export these at a higher resolution, and that could be helpful so that you could zoom in on an image in order to focus in on a particular detail. All right. Well, let's go ahead and head back to Lightroom now that we know those figures there. In Lightroom, we're going to resize, and typically what you'll do is the longest edge. And you remember, our longest edge was 960, so I'll go ahead and choose 960. And then the Resolution that we saw there was 326.

So we're just going to match the resolution of this device and have this really nice file size matching the pixel dimension and the resolution for this particular device. Now, for Output Sharpening, typically what you want to do is Sharpen For Screen and use Standard. I find that that works best. We don't need any metadata. Watermarking, probably not a good idea, because on your device it's really a little mini portfolio that you're going to use to show people images, so there's no need for watermarking there. Well, once we've done all these things, we probably want to go back and just double-check. Make sure we're going to the correct folder. Make sure we have our File Settings correct, Image Sizing, Output Sharpening. Great! This is really good.

So, what I'm going to do is go ahead and save this out. So I'll click on Save, and what this will do is it will give me this little connection here, or this little Publish Service folder. Now, this is just one Publish Service folder. This would then allow me to include a folder on my iPhone, which is called travel, and I could then add photos to it. So let's say that I have two photos I want to add. I'll hold down the Command key on a Mac, Ctrl key on Windows, and I'll click on one, two, three, four--however many photos I want to included here. And then I'll drag these to this particular location in Publish Services.

Now, I can drag images from all different hard drives, all different folders or different collections-- the sky is the limit there. Basically though, you just want to drag and drop those into this location. Well, you can click on this in order to see what you have there. I have these two files, so in that situation, you then click Publish. What this will then do is it will publish these photos. Now, Publish is a little bit of an interesting term, because what's actually happening is it's just exporting the files. It's just going through those settings, converting it to sRGB, JPEG at an 80 quality setting, at those particular dimensions and resolution.

And if we go back to our Finder for a moment, what we'll see here is--if we hide these momentarily--is that inside of this little travel folder, we now have these two files, and it shows us these. In this case, they're pretty small; this is about 400K and this one as well. It's only about 700K. Now, you may want to experiment a little bit with your file size. It depends on how many photos you're actually going to include on your device. But in this case, with my device, you can see it's pretty new. I don't have a lot of content on here, so I'm pretty good to go. And these are really small file sizes, so I could add tons and tons of photos.

All right. Well, once I've done all that, I would go back to my iTunes library, and here I'm going to click to apply these settings. Once I've applied those settings, it will then synchronize this, and here you can see that it's synchronizing this. It copied those two photos up to my iPhone. All right, well, what about some of these other folders, like portraits or family? What you want to do in those situations is go back to Lightroom, go back to your Publish Services, and here, click on the Plus icon and choose Go to Publishing Manager.

This will open up this dialog again. What I want to do is add another connection here. So, I'm going to call this one "family." Next, you'll notice that it remembered my same settings here: JPEG, sRGB, that Quality setting, also the Image Size. If we go back up to the top, the only thing to change is the export location, and let me select that family folder there. That looks good. I'll save this one out. Click Save. That will close. We'll now have another connection.

How that could help is I could then go to some other folders here, and what I could do is select one of these images, drag that to my family folder, and now I'm just going to bring a couple of those over. I could also, of course, go to some other folders. For example, let's say I go to my people folder, and here, I have another photograph of my daughter Annika. I'll bring that into this location, and then I'll click on this family here. If I go to the G key, I can see the Grid View. The Grid View shows me I have some new photos to publish. There is three here.

In this case, simply click Publish, and it will show me the progress of this. Again, converting these to those parameters or settings that we dialed in, and there it is. All those photos have now successfully been published. If we hide this for a moment, what we'll see is--if we go back to our little Finder window here--that we now have new photos inside of this family folder, and here are those new photos. Back to iTunes. We're kind of round tripping here, right? And we'll just synchronize this, and what this would do then is it would copy those three photos and also that folder, of course, to the iPhone.

All right, we'll back to Lightroom for a moment. Just in closing, I thought it'll be helpful to point out that once you set it up, you'll never have to do this again. That's a beauty of this, that you'll have this set up, and then you can quickly and easily add photographs to your mobile device.

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