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Making creative watermarks

From: Lightroom 3 New Features

Video: Making creative watermarks

You can think of this movie a little bit like a bonus movie and what we're going to do here is take a look at how we can get creative with watermarks. If you navigate to the demo_files folder, you notice that there is an image which is titled corners.psd. We're going to go ahead and open that one up inside of Photoshop and we'll do that by pressing Command+E on a Mac. That's Ctrl+E on a PC, or you can always navigate to the Photo pulldown menu and then choose Edit In and then select Photoshop. This will then open up this file inside of Photoshop. We want to edit the original file.

Making creative watermarks

You can think of this movie a little bit like a bonus movie and what we're going to do here is take a look at how we can get creative with watermarks. If you navigate to the demo_files folder, you notice that there is an image which is titled corners.psd. We're going to go ahead and open that one up inside of Photoshop and we'll do that by pressing Command+E on a Mac. That's Ctrl+E on a PC, or you can always navigate to the Photo pulldown menu and then choose Edit In and then select Photoshop. This will then open up this file inside of Photoshop. We want to edit the original file.

And once this is open in Photoshop, you can see here that I simply have a black edge with rounded corners. Now, we can do anything we want to this file, but the point is that we have some sort of transparency in the middle. Now that we have that transparency, what we're going to do with this file is go File and then choose Save As. We're going to save this file out to our Desktop as a PNG file. So we'll go ahead and choose PNG there and then click Save. All right. Well, back in Lightroom, we're going to move on here over to our photos and then select a folder that we want to work with.

I'll go ahead and select sayulita. Next, I am going to navigate to the Web module, and in the Web module I am going to pull-up one of my different Web galleries. In this particular case, by default it selected a gallery I used previously, which is titled Slideshow right here. Well, so far we can see that we have this little watermark on my images that has a copyright. I have a black background. Well, what I could do is navigate into my Watermark Editing dialog and I can do that by clicking on this icon here.

You navigate to Output Settings and then click on the icon and then choose Edit Watermarks. Now, when I go to Edit Watermarks, what I'm interested in doing is actually choosing a graphic. So I'll hit Choose for the graphic, and on the Desktop, I'll select that PNG file. Now, when I select that particular file, you can see that it brings that into this image and now you can see I'm stretching over the entirety of the file. There are a couple of ways that we can extend that as well. We can choose Fit or Fill and then that would go to the edges of that image.

Now, again, this is a subtle effect, yet could be kind of interesting. Let's go ahead and save this out. I'll save the current settings as a new preset. In this case, I'll name this one corners, and then I'll hit Create and Done. Now when I navigate back to Lightroom, one of the things that we're going to see is that as we go through our images, they now have these rounded corners. I am using an image that's a little bit brighter here, so that we can see what that actually looks like, and you can see those little subtle rounded corners rather than the square corners.

What I'm trying to do here is, again, just to get your imagination going in regards to what you can do, because anything you can do in Photoshop, you can include as a watermark. In my particular case, I chose a PNG file because it allowed me to have transparency, so that the graphic just affected a particular portion of the image. Now, this particular watermark won't always work in all situations. You'll have a couple of problems when you're working with vertical files, yet again, the point here is just to begin to think how you can start to creatively use watermarking and how you can begin to tap into some of your Photoshop knowledge and skills and then apply that right inside of Lightroom.

Show transcript

This video is part of

Image for Lightroom 3 New Features
Lightroom 3 New Features

53 video lessons · 9329 viewers

Chris Orwig
Author

 
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  1. 14m 41s
    1. Welcome
      1m 26s
    2. Comparing Lightroom 2 with Lightroom 3
      12m 27s
    3. Using the exercise files
      48s
  2. 20m 32s
    1. Introducing the Import dialog
      5m 54s
    2. Importing photos and movies from a CF card
      6m 31s
    3. Adding and importing photos from a folder
      3m 51s
    4. Synchronizing and finding missing photos
      4m 16s
  3. 34m 46s
    1. Filtering photos
      4m 0s
    2. Working with collections
      5m 1s
    3. Modifying image and thumbnail overlays
      3m 17s
    4. Crop presets and overlays
      5m 43s
    5. Using Auto Sync
      5m 33s
    6. Working with movies
      7m 13s
    7. Using Smart Collections for video files
      2m 10s
    8. Focal length filtering and Smart Collections
      1m 49s
  4. 19m 10s
    1. Setting up Flickr publishing services
      3m 47s
    2. Uploading photos to Flickr
      3m 4s
    3. Publishing to a Flickr Photoset
      3m 56s
    4. Publishing to a folder
      5m 11s
    5. Publishing to a Smart Folder or Smart Photoset
      3m 12s
  5. 1h 1m
    1. How sharpening works in Lightroom 3
      4m 48s
    2. Introducing noise reduction
      4m 45s
    3. Applying sharpening and noise reduction
      8m 23s
    4. Adding a grain effect
      4m 31s
    5. Using the Collections panel
      5m 42s
    6. The Adjustment Brush
      5m 48s
    7. The Graduated filter
      2m 10s
    8. Adding a vignette
      5m 45s
    9. Improvements to the Crop tool
      1m 59s
    10. Quickly changing crop orientation
      1m 40s
    11. Understanding the Point Tone Curve
      3m 10s
    12. Improving images with the Point Tone Curve
      4m 2s
    13. Using the Lens Correction controls
      5m 46s
    14. Enhancing images with Lens Correction
      3m 6s
  6. 5m 16s
    1. Adding audio to a slideshow
      5m 16s
  7. 11m 13s
    1. Introducing the custom print package
      3m 42s
    2. Working with the custom print package
      7m 31s
  8. 8m 46s
    1. Introducing tethered shooting
      2m 12s
    2. Working with tethered shooting
      6m 34s
  9. 7m 41s
    1. Optimizing and backing up a catalog
      2m 49s
    2. Upgrading Lightroom 2 catalogs
      2m 13s
    3. Working with legacy Lightroom files
      2m 39s
  10. 27m 21s
    1. New presets in the Develop, Web, and Print modules
      3m 26s
    2. Importing and working with CMYK images
      5m 55s
    3. Bonus workflow tips
      4m 51s
    4. Adding watermarks in the Print, Slideshow, and Web modules
      1m 20s
    5. Making creative watermarks
      3m 20s
    6. IPTC Extension metadata
      1m 16s
    7. Exporting by file size and with watermarks
      1m 51s
    8. Exporting collections
      3m 22s
    9. Ejecting an external hard drive
      2m 0s
  11. 1m 44s
    1. Additional resources
      1m 15s
    2. What's next
      29s

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