Lawrence Cramer has over 25 years of experience in marketing, advertising, and design. For the last decade he has focused on the web, his key interests being dynamic web design, development, and ecommerce. He has written numerous articles on these subjects for regional business publications and for the Adobe Developer Center. He speaks at web development conferences and teaches college courses on several Adobe products. Lawrence is an Adobe Community Expert, the CEO of Application Dynamics Inc., and the founder of Cartweaver.com. When he's not in front of a computer screen, you'll find him and his wife of 30-plus years behind the handlebars of a sport touring motorcycle seeing the sights of the Pacific Northwest.