From the course: Print Production: Digital and Variable Data Printing

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Short print runs

Short print runs - InDesign Tutorial

From the course: Print Production: Digital and Variable Data Printing

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Short print runs

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If you need something printed but you don't need a huge quantity, digital printing is the way to go. If you just need 1, if you need 20, if you need 50, for example, business cards, you probably don't need a million of them, you probably need 200 or 500 of them. Well, digital printing makes it possible to just order a few and at a very affordable rate. If you need brochures for something like a convention or a trade show, and you don't need 50,000, you just need 2- or 300, again, digital printing makes that possible and affordable. For something like manuals or presentations that you only need on a short-term basis, or you only need a few, digital printing, again, makes it possible, makes it affordable. So, there you have it. One of the great possibilities offered by digital printing is the ability to print just one or two or a 1,000. Whatever you need.

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