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Before you go into detail about the role of InCopy, let's take a look at the standard workflow that's in use by most users today, what I'm going to refer to as the standard workflow. The standard workflow utilizes a word processing program, such as Microsoft Word, to write the content that will appear in the final product. That product could be a brochure, magazine, catalog among many, many others. The problem with using programs such as Word, is that it's essentially a one-way street.
Content can be written in Word and then flowed into end design, but after that point, the writer or editor can't get to that content any longer. In addition, Word has limited formatting capabilities compared to Indesign, which requires the formatting to be done later in the workflow process, usually by the designer. Now, let's look at the InCopy workflow, and the role that InCopy plays in that workflow. Essentially, in the InCopy workflow, InCopy becomes a replacement for Word.
In the InCopy workflow, content is written and possibly formatted using InCopy. The nice thing about InCopy is that is shares the exact same text engine with Adobe InDesign. This allows all formating to be retained when the InCopy content is placed into InDesign. Once this happens, a collaborative workflow becomes possible, where we now have a two-way street in which both designer and editor can access content in the same document, even simultaneously. So understanding the role of InCopy will help you to better understand how it can help you in your particular workflow.
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