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Patterns have been a part of cultures around the globe for centuries. From fashion and branding to interior design and signage, patterns blanket and beautify our world. Designers are often asked to create new patterns from scratch, and although digital tools make the process easier than ever, it can still be a perplexing task.
In this installment of Drawing Vector Graphics, Von Glitschka demystifies the pattern design process, explaining tessellations (mathematical tiles that lie at the heart of patterns) and visiting the various methods of creating new patterns. He shows how to build repeating patterns with Illustrator's pattern tools and pattern brushes, and incorporate patterns into your design. The course also features patterns from some of the industry's most inspiring designers.
The next pattern artist I want to share with you is Raul Villanueva. And this is a good example of a brand pattern here. And his specific client is called Reencarnacion. And they take old furniture and they recycle it and turn it into beautiful new furniture. So, I thought this was just a great logo design in and of itself, but he also, along with this identity, created a beautiful brand pattern. And that's what I want to show you specifically here.
And this shows how he took the brand element of the chair and he fleshed out just a wonderful brand pattern that can now be used on all the various print collateral pieces. And in different ways to help market this business. So this a good example of regardless of where you live or who your client is, if you work on a brand identity project, how you can work pattern design into that overall identity project. And kind of expand the identity and give it a greater breadth of visual aesthetic.
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