From the course: Designing a Logo for a Band
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Evolving the logo idea - Illustrator Tutorial
From the course: Designing a Logo for a Band
Evolving the logo idea
Of the ideas that I presented to the client, the one that they received the most favorably was this, the Raven, but they wanted me to experiment some more, and what we see here, is the result of that experimentation. And instead of a raven, I'm using a murmuration of starlings, I believe that is the collective noun for starlings. And this is taken from an image which I have live traced, so that we've made vector shapes from the birds. And I'm using transparency, so that we don't obscure the type too much. Now, I'm just experimenting with different colors and different levels of transparency. But before we get to the experimenting with the transparency. Let me show you how I took this image, and then incorporated it into the logo. So this is the starting point, and I'm going to image trace this. It's a large image, so you'll see this warning message. I'll click to ignore that. And, now I'm going to need to modify the tracing result. Obviously I want to get rid of this noise in the top…
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Contents
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Choosing colors for the logo3m 30s
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Evolving the logo idea5m 7s
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Fine-tuning the logo design3m 50s
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Preparing variations of the logo design4m 11s
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Formatting the logo for different uses1m 40s
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Saving separate versions of the logo4m 55s
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Creating a web-optimized logo4m 3s
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