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Another way to approach your linear line artwork and to color it is to simply to create color panes, just shapes with filled colors. This was a patriotic theme, spot illustrations I created for a magazine. And I just simply created shapes and put it behind the linear artwork, and that's how I colored it, so nothing complex here, that's a easy thing to do. The only thing you probably want to do. When you send the final art is just make sure, to tell whoever's printing it, to make sure that the stroke will over print.
It always looks better when it over prints, rather than knocks out because if the registration shifts it looks kind of wonky so, just pay attention to that. This is one way you can approach coloring your linear line artwork. Another way you can approach it is to actually just let the linear line artwork itself just be neutral in terms of color. In this case these were exploratory packaging for Kleenex and for a winter theme and this was a snowboard. And the linear line is just white.
And I've shifted it and colorized it to make a drop shadow illusion, on the background. And I created this texture background in Photoshop. So, sometimes the color won't necessarily be within the linear art itself, it might just be in terms of the background that's hosting your linear artwork. Here's another part of that project, and this one is for a skier. So, one way you can add some interesting depth to a linear illustration is to add a drop shadow.
This is a graphic way of handling it. I'm going to show you a more realistic way of handling it to give kind of that illusion that your, when your artwork is floating above the surface and casting a shadow down onto that surface. So, you'll want to select your. Linear line artwork like I've done here, we'll go up to Effect. We're going to pull down to Stylize and you can see Drop Shadow is an option here. We're going to go ahead and click that. And that will bring up a control window, and this is where you'll make all your settings.
Now I like having my. Drop shadows, somewhat faint. I don't like having 'em too dark. And so in this case we're going to make this one about 50% and the Offset, meaning, how much it shifts away from our current linear artwork, this is what will control that and, I think about seven points is actually OK in terms of that but I want to offset the other one a little more. To create some distance and, I don't want the Blur too much.
Basically the blurrier it is means the further away something is. So, the less blurry means it's not floating as high off the surface and that's kind of the effect that I want so I'm going to set this number a little lower. And we can Preview it, and you can see what that looks like there, you know what, I actually think that shadow is a little too dark. I'm going to even try 30 and knock it down quite a bit, and we'll click Preview and, commit to it and I think that looks good, that illusion of floating off the surface.
Now you don't always have to handle a drop shadow to be realistic. It just depends on what project you're working on. This specific piece of artwork was for a telecommunications company out of Australia and it actually got animated on a TV spot which was pretty cool to see the final form. But, that's why I wanted to choose to go realistic with this one. Now some other linear artwork I created was for a music CD. And, I really like how the shadowing on this one was handled.
It's very subtle, but it's handled in such a way that it gives that illusion of almost like a cable or a string is just kind of running over the colored surface and it's casting a nice shadow onto that surface. So this is a fun way. Of adding some interesting dimension to a linear line illustration. So that's one way you can color it. Once again, the more you experiment with the style, the more you're going to discover different ways you can color it. Obviously, you can color each of your linear lines it's own color.
So this was an iconography system I created for. An advertising campaign for a bank. And, this first one here with this kind of like a steeple and a flag on top, is basically drawn off of the bank's logo, so it represents the bank, and all the other themes represent aspects of the campaign they're trying to push forward in their advertising pitch. Now, the top part is how I match typography and the linear style, to match the artwork, and that was a lot of fun.
And these were also animated in a TV spot that came out pretty nice so, however you approach your linear line artwork, just experiment with it and look for unique ways you can colorize it, these are just. Several of the ways I handled my covering for various projects. You're going to see more in an upcoming movie in this course, but the more you experiment the more you're going to discover, unique ways that you'll find to handle linear artwork in a unique fashion.
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