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Creating a Responsive HTML Email
Illustration by Richard Downs

Creating a Responsive HTML Email

with Chris Converse

Video: Previewing the final project

(SOUND) Hi, I'm Chris Converse, and in this course we're going to create a responsive HTML email design, featuring a rather complex layout that will adapt to varying screen sizes. Now, considering that older email clients require us to use table based layouts, I'll show you strategies for making a table based layout that's responsive. And this technique, we'll render acceptably in over 30 of today's most popular web based and native application based e-mail clients. And another feature of the design that we are going to build is its ability to gracefully degrade an older e-mail clients.
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  1. 4m 58s
    1. Previewing the final project
      46s
    2. About the exercise files
      52s
    3. What you should know
      1m 31s
    4. A look at the beginning project
      1m 49s
  2. 5m 46s
    1. Creating the banner and background graphics
      3m 26s
    2. Creating the content graphics
      2m 20s
  3. 18m 15s
    1. Setting up the base layout structure
      3m 36s
    2. Styling the table row for the logo
      2m 24s
    3. Styling the table row for the headline
      2m 32s
    4. Styling the table row for the banner and content
      2m 51s
    5. Styling the table row for the promos
      2m 55s
    6. Styling the table row for the callouts
      2m 47s
    7. Styling the table row for the footer
      1m 10s
  4. 6m 39s
    1. Styling anchor links as buttons
      2m 6s
    2. Creating a call-to-action button
      4m 33s
  5. 26m 29s
    1. Adding CSS media queries to your HTML email
      4m 22s
    2. Styling the headline and banner for smaller screens
      3m 14s
    3. Styling the content and footer for smaller screens
      3m 4s
    4. Styling the promos for smaller screens
      4m 45s
    5. Rearranging the callouts for medium screens
      5m 35s
    6. Stacking the callouts for small screens
      5m 29s
  6. 16m 55s
    1. Adding inbox preview text
      1m 39s
    2. Adding animation to your HTML email
      1m 59s
    3. Using web fonts with your HTML email
      2m 20s
    4. Adding HTML5 video into HTML email
      6m 13s
    5. Encoding and embedding Base64 images
      4m 44s
  7. 10m 10s
    1. Validating your HTML code
      1m 42s
    2. Testing your email in 30+ HTML email clients
      5m 9s
    3. Suggestion for Yahoo! Mail incompatibilities
      1m 11s
    4. Suggestions for BlackBerry 5 layout correction
      54s
    5. Suggestion for supporting Lotus Notes 6.5, 7, and 8.5
      1m 14s
  8. 3m 36s
    1. Exploring alternative layouts
      2m 31s
    2. Where to go from here
      1m 5s

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Creating a Responsive HTML Email
1h 32m Beginner Aug 30, 2013 Updated Nov 26, 2013

Viewers: in countries Watching now:

Designing HTML emails can be challenging, considering the limited capabilities of desktop and web email readers, combined with the small screen sizes of mobile devices. Enter responsive HTML email. Let Chris Converse show you how to design an elegant email that will adapt to varying screen sizes and render correctly in over 30 different mail clients, including Gmail, Yahoo, AOL, and multiple versions of Outlook, as well as Android, iOS, and Windows phones. Learn to add complex features like background graphics, rounded corners, and shadows that don't break your email when they can't be displayed. Then create call-to-action buttons, add animation, and style the whole thing with CSS. Plus, explore tools and services that will help you test your campaigns. Start now and learn what is possible with HTML email.

This course was created and produced by Chris Converse. We are honored to host this content in our library.

Topics include:
  • Creating the graphics
  • Setting up the base layout structure
  • Styling the table rows for the headline, banner, etc.
  • Creating buttons
  • Adding CSS media queries
  • Styling the content
  • Incorporating animation and web fonts
  • Validating your code
  • Testing in various email clients
Subjects:
Web Email Marketing Web Design Projects Web Development Marketing
Software:
HTML
Author:
Chris Converse

Previewing the final project

(SOUND) Hi, I'm Chris Converse, and in this course we're going to create a responsive HTML email design, featuring a rather complex layout that will adapt to varying screen sizes. Now, considering that older email clients require us to use table based layouts, I'll show you strategies for making a table based layout that's responsive. And this technique, we'll render acceptably in over 30 of today's most popular web based and native application based e-mail clients. And another feature of the design that we are going to build is its ability to gracefully degrade an older e-mail clients.

We'll design this with background graphics, rounded corners and shadows. But we'll apply these elements in such a way that they don't sacrifice the design's integrity (UNKNOWN) e-mail clients. So I hope this course sounds interesting to you. And if so, let's get started.

Find answers to the most frequently asked questions about Creating a Responsive HTML Email .


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Q: What are the sizes of the images used in this course?
A: The sizes are:
 
Large: 638x180
Medium: 478x150
Small: 510x115
Q: This course was updated on 11/26/2013. What changed?
A: We added two new movies to Chapter 5, "Adding HTML5 video into HTML email" and "Encoding and embedding base64 images."
 
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