This course focuses on two elements of web development: accessibility and search engine optimization (SEO), demonstrating why they are important and how they work. Author Morten Rand-Hendriksen also shows how good coding practices and modern web standards can make a site accessible and more visible to search engines and social networks.
Topics include:
Understanding the benefits of accessibility and SEO
Evaluating screen readers for Windows and Mac
Installing browser development tools
Comparing sites that are SEO-friendly and SEO-unfriendly
Defining a language for a page
Creating better semantic markup with HTML5
Marking up images and links properly
Creating an accessible menu with an unordered list
Morten Rand-Hendriksen is a web designer and developer with a passion for clean design, standards-based code, and open-source software. He has published several books, articles, and videos on these topics and is a popular speaker at conferences. Running a small boutique-style digital media company, he divides his time evenly between building web solutions and teaching others how to do things right and get the most out of the web.
Morten grew up in Norway and made Canada his home in 2002.
You must be a lynda.com member to watch this video.
Every course in the lynda.com library contains free videos that let you assess the quality of our tutorials before you subscribe—just click on the blue links to watch them. Become a member to access all 104,069 instructional videos.
If you are already an active lynda.com member, please log in to access the lynda.com library.
Get access to all lynda.com videos
You are currently signed into your admin account, which doesn't let you view lynda.com
videos. For full access to the lynda.com library, log in through iplogin.lynda.com,
or sign in through your organization's portal. You may also request a user account
by calling 1 1 (888) 335-9632 or emailing us at cs@lynda.com.
Get access to all lynda.com videos
You are currently signed into your admin account, which doesn't let you view lynda.com
videos. For full access to the lynda.com library, log in through iplogin.lynda.com,
or sign in through your organization's portal. You may also request a user account
by calling 1 1 (888) 335-9632 or emailing us at cs@lynda.com.
Access to lynda.com videos
Your organization has a limited access membership to the lynda.com library that allows access to only a specific, limited selection of courses.
You don't have access to this video.
You're logged in as an account administrator, but your membership is not active.
Contact a Training Solutions Advisor at 1 (888) 335-9632.
How to access this video.
If this course is one of your five classes, then your class currently isn't in session.
If you want to watch this video and it is not part of your class, upgrade your membership for unlimited access
to the full library of 2,025 courses anytime, anywhere.