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In this course, author Lorrie Thomas Ross teaches you how to use Google+ to effectively promote a business. Discover how to set up an account for a business or client, and add company information, post photos and video, create compelling copy to market products or services, and improve your reach with contacts. Find smart ways to leverage the power of Google+ circles, blogging, and video sharing to make a real and lasting connection with an audience. This course also shows you ways to improve market visibility and open an online dialogue about your business.
One final plus with getting your page found out on the World Wide Web is that when you go to google.com there is a new initiative called Google+ Direct Connect. And the concept is pretty simple, it let's you quickly navigate to Google Plus page when you put the plus in front of your search. So here's an example, I just did a +youtube. And you see here the first listing coming up without even the search engine results populating down the page, I haven't even hit the Search button yet, is that when I put the plus in front of a particular organization I'm interested in, in this case it's YouTube, then I see the YouTube plus page.
When you have an active Google+ page, you potentially have another way to get searched and found as more and more people start using what is called Google+ Direct Connect.
There are currently no FAQs about Google+ for Business (2012).
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