Google AdWords Training

These Google AdWords tutorials will help you set up your AdWords account, choose the best keywords, write effective ad copy, and track and optimize the performance of your ads. Start training now to make the most of your ad budget and maximize your AdWords marketing goals.

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— every online course includes free video tutorials. Become a member to keep learning, with unlimited access to every course in our library. Learn more about Google AdWords from our experts at lynda.com

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7 Google AdWords courses · 222 video tutorials
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  • view course page for Google AdWords Essential Training

    Learn to set up your first AdWords campaign. Get more visitors to your website and more value from your PPC spend with these Google AdWords tutorials.

    2h 51m
    Beginner
     
    Viewers:

  • view course page for International SEO Fundamentals

    Attract international visitors to your websites with these SEO tips. Learn how to determine target markets and optimize your website's technical aspects and content for countries and languages around the world.

    1h 59m
    Beginner
     
    Viewers:

  • view course page for Online Marketing Fundamentals

    Learn today's online marketing techniques and find out how how to build a successful online marketing campaign for all digital channels: search, video, social, email, and display.

    3h 31m
    Beginner
     
    Viewers:

  • view course page for Google AdWords Essential Training (2014)

    Learn how to set up your AdWords account, choose the best keywords, write effective ad copy, and track and optimize the performance of your ads with Google AdWords.

    3h 22m
    Beginner
     
    Viewers:

  • view course page for Advanced Google AdWords Tips and Tricks

    Speed up and improve your AdWords account management, organization, and reporting skills with advanced AdWords tips.

    56m 54s
    Advanced
     
    Viewers:

  • view course page for Pay-Per-Click Fundamentals

    Pay-Per-Click Fundamentals with Elizabeth Marsten

    Discover how to set up successful pay-per-click (PPC) marketing campaigns.

    2h 29m
    Beginner
     
    Viewers:

  • view course page for Top 5 Money-Saving AdWords Tips

    Top 5 Money-Saving AdWords Tips with Elizabeth Marsten

    Learn the top five tips to running cost-effective AdWords campaigns.

    5m 56s
    Beginner
     
    Viewers:

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