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So Rich, we talked about cool little app for taking 360 photos. >> Yeah. >> And, you know, on the subject of, you know, site serving and site scouting, those photos are cool. But I actually, I, I crave more information about where I am and the location I'm at. And there's a great little app made by Panavision that allows you to do several things. It allows you to embed sort of information in the photo terms, things like, you know, when sun rise is, when sunset is. >> Yeah. >> Different guides, different aspect ratios, so can sort of simulate what your camera's going to be seeing out the lens, at that particular location, and it's pretty darn cool.
>> Yeah, Panavision has been making film cameras for a long time, and what it'll basically do is turn your phone into a viewfinder. >> Yeah. >> So to start, we could see our different aspect ratios. I can go with a video aspect ratio of 16x9, and it will adjust it if we were doing a film project, we could change that aspect ratio, it's simulating the real wide screen there. So it's kind of cool to be able to get an idea, depending on the type of project you're using. But across the top we're getting all that info like we see the degree.
So I could tell oh, I'm pointed east. >> Yep. >> Versus oh we're looking south east. >> Right and when you combine this with other things like weather applications and sun path calculators and other tools that we've talked about, it's immensely useful. It really is. >> Yeah, because you're going to know which way you're facing so where the sun's going to be moving through. And additionally, I'm actually seeing the sunrise and the sunset. So it's telling me that if we were to be shooting here like, you know, say tomorrow. Sunrise looks to be about 5:30 in the morning and sunset is about 8:30 at night. So that's going to give us some good information.
And we can just line that up and then fire off a still, and it's got all the info. It time stamped it. It put the GPS location. And this is what I love because sometimes, I'm out there running around getting photos. Yeah. >> I forget where I was. >> You? I can't, I can't see that. You only travel 300 days a year, right. No, no, it's immensely useful. I mean and the thing is that, you know, this is a relatively affordable one. I forget exactly the price on it. >> Oh, it, it varies from time to time, but it's less than ten bucks. >> Right. And there's other ones that you can get out there that are in the 30, 40, $50 range, with additional features so you can simulate things like depth of field and things of that nature.
But I think, you know, bang for the buck, this Panavision one is great, and it's going to give you a lot of that rich meta data that you're going to want to know about your location. >> Yeah and as you capture these photos, it actually saves them to the camera roll, so you can take advantage of all the things you're used to, post to Facebook, share, it doesn't lock them in the app. So it's really easy to gather that data, of course we've been talking about visual data and I think one that people often forget is. >> I forgot. >> Sound? >> Oh yeah, sound that's it! >> Yeah. >> LAUGH >> People always forget about sound. So we're going to actually plug a microphone in here or just use the built in mic and gather some location sound where we plan to put our subjects.
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