From the course: Objectified

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Sustainability

Sustainability

From the course: Objectified

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Sustainability

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(electronics crashing into container) (banging) (machines buzzing) - Arguably the biggest single challenge facing every area of design right now is sustainability. It's no longer possible for designers to ignore the implications of continuing to produce more and more new stuff, that sometimes we need and sometimes we don't need. Designers spend most of their time designing products and services for the 10% of the world's population that already own too much. When 90% don't have even basic products and services. Just to lead a subsistent life. Although a lot of designers believe emotionally and intellectually in sustainability, they and the manufacturers they work for are finding it very, very difficult to come to terms with, because sustainability isn't just a sort of pretty, glamorous process, of using recycled materials to design something that may or may not be in the color green. It's about re-designing every single aspect from sourcing materials, to designing, to production, to…

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