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By 2007, 77% of internet users over the age of 13 -- about 131.3 million people -- will shop online. In these tutorials, instructor Lawrence Cramer helps give business owners the tools to harness this market effectively. Using an in-depth case study and other varied examples, Lawrence demonstrates how to seamlessly create and incorporate a shopping cart and back end to support online customers. Building an Online Shopping Cart covers everything from the general concepts of e-commerce to the nitty-gritty of setting up and customizing credit card and order processing features. The training also covers security, customer privacy, building a store, and developing and integrating customer service and policies.
Well, I hope you enjoyed this title and now feel ready to dive into e-commerce. Just remember selling online is like selling anywhere else. It's all about the customer. Provide a good experience, good presentation, be friendly and informative. The rest is all just technology to get there. So go get started, have fun and thanks a lot.
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