Logo Design: Visual Effects Preview

Logo Design: Visual Effects

With Bill Gardner Liked by 1,943 users
Duration: 1h 39m Skill level: Intermediate Released: 7/24/2014

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Course details

Many times, a designer will have a concept for a logo, such as a bird in flight, but struggle with how to communicate that rather simple idea in a new and dynamic way. Bill Gardner, founder of LogoLounge, has been looking at, tracking, and writing about logo design styles for over thirty years. In this course he will walk members through six different visual effects that will help communicate your ideas more effectively. You'll learn how transparency can communicate a promise of clarity, how texture and light tell stories, and how three-dimensional shapes make your ideas almost touchable. Incorporate these effects into your designs and turn "nice" logos into ones that capture the hearts and imaginations of clients and their customers.

Skills you’ll gain

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Contents

What’s included

  • Practice while you learn 1 exercise file
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