Easy-to-follow video tutorials help you learn software, creative, and business skills.Become a member

Music projects

From: Creative Inspirations: Margo Chase, Graphic Designer

Video: Music projects

(Music Playing) Margo Chase: One of them is this project for Cher, Love Hurts. So this is actually a limited edition box set. So it was a CD, that was created as a special limited edition and sent out as a promotion. Primarily, these things went to press, that kind of thing, so they would usually print maybe a couple of hundred of them. So they were really pretty hand-made in a particular sense, and they always went along with the release.

Music projects

(Music Playing) Margo Chase: One of them is this project for Cher, Love Hurts. So this is actually a limited edition box set. So it was a CD, that was created as a special limited edition and sent out as a promotion. Primarily, these things went to press, that kind of thing, so they would usually print maybe a couple of hundred of them. So they were really pretty hand-made in a particular sense, and they always went along with the release.

And if the label thought that the release was going to be important enough and that artist merited the money they would produce a limited edition package. So getting to do those projects as a designer was a big clue because they spent more money on production and was much more interesting than just doing a little CD cover. This project was funny too because this was the very first project I did when I got my first Macintosh. And my first Mac was a Mac IIci, and you could suddenly do all these things easily that you couldn't do before, and I don't think, I would have ever endeavored to do a project like this if I hadn't had Photoshop, and granted it was kind of I sold my ability to do this project, based on what I'd heard you could do with Photoshop, not what I actually knew I could do because I mean I think my package was still in shrink wrap of my software.

I don't think I haven't even installed it yet. So it was a learning curve, and kind of a learning curve, it shows expense, but that was okay. So this is the actual box, it came in a wooden box. Each of the cards went inside it was related to one of the songs. So there was a card for the cover that has this kind of double C with flying wings, monogram on it, and all the elements that are in these collages are scanned in on a little tiny Desktop Scanner that I had, that went with my Mac IIci, or photographed by a friend of mine who is a Photographer and she shot all the little elements for me.

It's like the bird wings are actually a bird who tragically flew into the windows of my studio, and so we took him and put him in the freezer until we got to the photo-shoot and then photographed the wings, and then clipped them out, put them in and scanned gold leaf paper, scanned ribbon, that we had curled up and twisted. So all the elements that are in here are either 2D or 3D objects that were scanned and then reassembled in Photoshop. We had a really hard time working with her in terms of getting her to show up for a photo-shoot. She was too busy or had too many things going on or didn't like how she looked that day.

So what we ended up doing was casting a body-double which finding a body-double for Cher is kind of challenging to start with. So we had to find somebody who actually kind of looked like, it could conceivably be Cher's body, photographed her in the outfits that we want because the concept here with this tarot card theme was the white queen and the dark queen and all of the other tarot symbols that were related to the song titles. So then we basically went through the approved photos that Cher's group gave us and they were like three that would work and one of them was from a workout video, I think and that's the shot we did of using, and stripped that head onto the body and then did a lot of retouching and stuff to try to make it look realistic.

And this is retouching, really, really slowly. So most of you guys probably don't even know how slow a Mac IIci look like, a 100 meg hard drive could be. But it was literally like you put, paste up something and you go to rotate it and you do a little rotation thing and then the little Time Bar would come up and kind of go (sound), you sit there forever. Okay, great, it's in the right position, oh, no that's not right. I'd better move it back a little bit and then (sound), so every single piece that you would lay into this thing took forever.

So you didn't have all the layers, you have now to flatten everything. It's just incredibly excruciating, and we would take these images over to Cher and show them to her. She'd go, I want more hair, and so I'd have to go to back to the office and sit there (sound) you go. It took days, days to get these things done, and she didn't know what she was asking for. She didn't realize I was trying to do it on my desktop computer not some really high-speed retouching, high-end thing. But in the end it came out really well, and I actually won a Grammy Award in this package, so which was for me that first time I ever won anything in the music business, that was a pretty big deal.

We also got a chance to do some work for Madonna, and Like A Prayer is here, and I've done several other projects for Madonna over the years including tour books and things, and she is great to work with, and really pretty much responsible for me getting a chance to do as much work as I did do in the music business because working for her at that point was that was kind of the pinnacle of music work. I think kind of she still is. One of my favorite bands, I was working with a band called Crowded House and they were music I really liked, it was a bunch of guys who were all really easy to talk to and fun to meet with, and they were artists themselves, a lot of them, so we would sit in meetings and just kind of toss around ideas about what to do and they were visible enough, they were on Capital Records at that point.

That they got not only their main release, but then they also got a lot of singles covers release, so they were designed for the main album and then they were all the designs for these different singles. So you've got a chance just kind of do a bunch of different work that all kind of related. One of my favorite ones was for a single called Fingers of Love, and it's kind of a -- its hands clasped together with a light-bulb inside, like a little fiber optics light that makes your fingers glow, and it's something that I knew happened and I wanted to try to get it photographed it. A friend of mine named Sidney Cooper who was a Photographer at that point photographed it for me.

So that was an image I really loved. And then another project we got to do is for this band called Ten Inch Men, who are kind of Heavy Metal Rock. The album was titled Pretty Vultures which is just sort of a great title. So we cast this one woman, she showed up when we did a casting and she had long hair, long black dark hair down to her waist, and I thought, oh, that's kind of cool. And the actual date of shoot she showed up and she would cut her hair off and bleached it white and it was about an eighth of an inch long and white, and I was like, oh, my God, like it's going to ruin the shot, and Marilyn said, oh, no, I think it could be cool.

So we made her up, we kind of paint her up body white and wrapped her in these kind of bandages, and I'd already created wings that are actually painted on flat foamcore but in the shot they actually look dimensional, I mean they are painted enough so they sort of do that trample effect. We put them behind her body and the shot is still like one of my favorite shots that we did, just because it was sort of one of those accidental, oh my god things and it turned out even better than I could have imagined it would have designed it that way from beginning.

So music business was really fun, and like I said before, it was a great opportunity and a great chance as a Designer to get a chance to sort of explore my own voice.

Show transcript

This video is part of

Image for Creative Inspirations: Margo Chase, Graphic Designer
Creative Inspirations: Margo Chase, Graphic Designer

13 video lessons · 36191 viewers

Margo Chase
Author

 

Start learning today

Get unlimited access to all courses for just $25/month.

Become a member
Sometimes @lynda teaches me how to use a program and sometimes Lynda.com changes my life forever. @JosefShutter
@lynda lynda.com is an absolute life saver when it comes to learning todays software. Definitely recommend it! #higherlearning @Michael_Caraway
@lynda The best thing online! Your database of courses is great! To the mark and very helpful. Thanks! @ru22more
Got to create something yesterday I never thought I could do. #thanks @lynda @Ngventurella
I really do love @lynda as a learning platform. Never stop learning and developing, it’s probably our greatest gift as a species! @soundslikedavid
@lynda just subscribed to lynda.com all I can say its brilliant join now trust me @ButchSamurai
@lynda is an awesome resource. The membership is priceless if you take advantage of it. @diabetic_techie
One of the best decision I made this year. Buy a 1yr subscription to @lynda @cybercaptive
guys lynda.com (@lynda) is the best. So far I’ve learned Java, principles of OO programming, and now learning about MS project @lucasmitchell
Signed back up to @lynda dot com. I’ve missed it!! Proper geeking out right now! #timetolearn #geek @JayGodbold
Share a link to this course

What are exercise files?

Exercise files are the same files the author uses in the course. Save time by downloading the author's files instead of setting up your own files, and learn by following along with the instructor.

Can I take this course without the exercise files?

Yes! If you decide you would like the exercise files later, you can upgrade to a premium account any time.

Become a member Download sample files See plans and pricing

Please wait... please wait ...
Upgrade to get access to exercise files.

Exercise files video

How to use exercise files.

Learn by watching, listening, and doing, Exercise files are the same files the author uses in the course, so you can download them and follow along Premium memberships include access to all exercise files in the library.


Exercise files

Exercise files video

How to use exercise files.

For additional information on downloading and using exercise files, watch our instructional video or read the instructions in the FAQ.

This course includes free exercise files, so you can practice while you watch the course. To access all the exercise files in our library, become a Premium Member.

Are you sure you want to mark all the videos in this course as unwatched?

This will not affect your course history, your reports, or your certificates of completion for this course.


Mark all as unwatched Cancel

Congratulations

You have completed Creative Inspirations: Margo Chase, Graphic Designer.

Return to your organization's learning portal to continue training, or close this page.


OK
Become a member to add this course to a playlist

Join today and get unlimited access to the entire library of video courses—and create as many playlists as you like.

Get started

Already a member?

Become a member to like this course.

Join today and get unlimited access to the entire library of video courses.

Get started

Already a member?

Exercise files

Learn by watching, listening, and doing! Exercise files are the same files the author uses in the course, so you can download them and follow along. Exercise files are available with all Premium memberships. Learn more

Get started

Already a Premium member?

Exercise files video

How to use exercise files.

Ask a question

Thanks for contacting us.
You’ll hear from our Customer Service team within 24 hours.

Please enter the text shown below:

The classic layout automatically defaults to the latest Flash Player.

To choose a different player, hold the cursor over your name at the top right of any lynda.com page and choose Site preferencesfrom the dropdown menu.

Continue to classic layout Stay on new layout
Exercise files

Access exercise files from a button right under the course name.

Mark videos as unwatched

Remove icons showing you already watched videos if you want to start over.

Control your viewing experience

Make the video wide, narrow, full-screen, or pop the player out of the page into its own window.

Interactive transcripts

Click on text in the transcript to jump to that spot in the video. As the video plays, the relevant spot in the transcript will be highlighted.

Are you sure you want to delete this note?

No

Your file was successfully uploaded.

Thanks for signing up.

We’ll send you a confirmation email shortly.


Sign up and receive emails about lynda.com and our online training library:

Here’s our privacy policy with more details about how we handle your information.

Keep up with news, tips, and latest courses with emails from lynda.com.

Sign up and receive emails about lynda.com and our online training library:

Here’s our privacy policy with more details about how we handle your information.

   
submit Lightbox submit clicked
Terms and conditions of use

We've updated our terms and conditions (now called terms of service).Go
Review and accept our updated terms of service.