From the course: Creative Inspirations: Troika Design Group, Design and Branding Agency
Introduction
From the course: Creative Inspirations: Troika Design Group, Design and Branding Agency
Introduction
(slow electronic music) - Troika's a design company that specializes in branding for television. - We pride ourselves in being a studio that solves each project from a unique point of view, a creative point of view. - It's really groundbreaking whenever you look at some of the other networks. It's shot completely different. A lot of contrast in the face, a lot more dramatic lighting, so we thought that that was pretty groundbreaking. - What we do differently than just writing things up in a doc is we think about things visually. - One of the coolest things about Troika is we have a lot of fun, but we're also a really well-oiled machine. (slow electronic music)
Contents
-
-
Introduction1m 3s
-
This is Troika2m 56s
-
Workspace4m 56s
-
Troika's demo reel3m 11s
-
Creative process6m 42s
-
Creative culture3m 3s
-
Nurturing individuals5m 35s
-
Collaborative culture5m 7s
-
Network branding5m 13s
-
Projects: Starz5m 3s
-
Projects: Oxygen5m 45s
-
Techniques4m 58s
-
Balance of technology and design3m 59s
-
Designing for television5m 9s
-
Shooting live action for graphics5m 8s
-
Bookmarks and bookshelves3m 42s
-
Interview with Lynda9m 35s
-