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Lynda Weinman: Hi Mathew! I'm Lynda. Matthew Moore: Hello Lynda! I'm Matthew Moore. I'm Principal of Hipbone Design and the exhibit designer of this space. Lynda: Fantastic! Have you done other exhibit designs for AIGA for this exact location? Matthew: I have not done one for this exact location, though I have seen many over here and in doing so I saw many of issues that I thought I could help them address. Lynda: Excellent! So talk to us a little bit about what your goals were with the exhibit design? Matthew: So our goals were to do something that was sustainable and as carbon neutral as possible, but mostly one of the things it has not always worked for AIGA is foot traffic.
So even though they have a great space they have always been able to get people in. So what we try to do is create something that invited people into the space. We have a bright green door that says "Come in," as opposed to the gray steel door. We've created a vista, pulling you in. So visually we pull you in. We've tried to use relatively informal materials in interesting ways, and we've created it so as you look in, there are very specific things you can see that give you hints, a lot of hints that it's a gallery, that it's public. It's not something that you are not allowed to come into but rather that you are in fact invited into.
So judging actually by the number of people who have tried to get in even before the show is open it seems like we are doing okay. Lynda: It's a success. Well, congratulations and beautiful job! Matthew: Thank you!
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