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Good typography can add tremendous power to your design and your message, whether it is a print- or screen-based project, a still or motion graphic, a 3D or 2D graphic. This course explains good typographic practices, so that you can develop an "eye" for type and understand how to effectively use it. Author Ina Saltz explains type classifications (serif vs. sans serif, display type vs. text type), how type is measured, sized, and organized, and how spacing and alignment affect your design. She also explains how to use kerning, tracking, leading, and line length, and covers the history and current trends in typography. The course teaches the principles of legibility, readability, and compatibility, and how they should be considered when you're selecting and designing with type.
In most lynda.com videos, the exercise files are projects that you can download to help you follow along. But this course is different. In this course, we are delving into typographic principles and guidelines, language, type history, and type classification, so there aren't any projects to follow along with. But I have included a few resources for this course. These documents have been provided in the exercise files tab on the course details page for all lynda.com subscribers.
Or if you're watching this tutorial on a DVD-ROM, the exercise files have been included there. One of these documents is a list of type blogs and newsletters which feature recent font releases. I recommend you check these out to help you stay plugged in to the latest developments and news in the world of typography. Another document is a list of typography books you should take a look at to continue your learning. There's also a list of schools, organizations, and conferences that are all about typography.
And I'm including links to type management software and type design software that I discuss in this course. These documents aren't necessary to follow along with this course, but they will give you some helpful resources to keep learning and take your type usage to the next level. With that in mind, let's get started with Foundations of Typography.
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