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Good typography can add tremendous power to your design and your message, whether it is a print- or screen-based project, a still or motion graphic, a 3D or 2D graphic. This course explains good typographic practices, so that you can develop an "eye" for type and understand how to effectively use it. Author Ina Saltz explains type classifications (serif vs. sans serif, display type vs. text type), how type is measured, sized, and organized, and how spacing and alignment affect your design. She also explains how to use kerning, tracking, leading, and line length, and covers the history and current trends in typography. The course teaches the principles of legibility, readability, and compatibility, and how they should be considered when you're selecting and designing with type.
What is an Analphabetic symbol? Analphabetic symbols are typographic marks that are not part of the basic character set, and they are better known as dingbats. If someone called me a dingbat, I would say thank you, I'm a big fan of dingbats. The original meaning of the word dingbat dates back to at least 1880. It's also known as a printer's ornament or a printer's character. Dingbats are some of the most interesting typographic symbols. There are entire fonts devoted to dingbats.
Thanks to Hermann Zapf, pretty much everyone who has a computer is familiar with the font Zapf Dingbats. There are thousands of fonts that just contain dingbats, some of which are highly illustrative and specific, not to mention entertaining. Dingbats or analphabetic symbols are one category of expert character sets. Expert character sets are made up of anything that is not generally included in the basic character set. The basic character set contains upper and lowercase, numbers and punctuation.
Other common examples, of expert characters are alternate character sets which may include variations on swash caps or specialized ligatures. There can also be other versions of letters, such as these elaborate flourishes from Zapfino and Bickham Script. These must be used with care and very sparingly, but these expert characters can add a special touch to your design. Other expert characters such as mathematical symbols and scientific symbols maybe included in some fonts glyph sets, or they may be contained in separate expert character sets.
You can see that expert characters are not only useful, but essential. The next time somebody calls you a dingbat you can say, really, I am flattered. Which dingbat did you mean? And then you can educate them about the real meaning of dingbat.
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