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Join Rob Garrott in CINEMA 4D: Designing a Promo as he demonstrates how to create a 15-second promotional video that looks and feels like a professional advertisement. Learn how to use a combination of CINEMA 4D, After Effects, Photoshop and Illustrator to go from concept to script to screen, creating sketches, adding animation, and rendering the final promo. This course focuses on real-world techniques, culminating in a finished, usable product. Exercise files accompany the course.
The last step in the process for shot- 001 is to add the text elements that will go along with the voiceover. Now, this technique is called a see-and-say. You're seeing the copy at the same time the voiceover announcer is saying it on-screen and it's a good technique to reinforce the message. Now, our type elements are going to be very simple, just in the center of the screen in a very simple font, and they are going to cross-dissolve between each other. So, I need to find out when that cross- dissolve happens and so I am going to go back to the cameramatic. I have that open and that is inside the Working comps folder by the way.
So, here in the Working comps you can see there is the cameramatic-001 file. So, I open that up, scrub through my animation. If I hold down the Command key, I can hear the scratch VO track. So, what I am trying to do is find out where the dissolve happens and so let's scrub through this. So, here is where the type has to come in. After. So right there where the voice-over says "after." Then the dissolve out happens. Boom, right about there. So, frame 95 for the dissolve and it comes in about frame 40 or so. Maybe 35.
So, we'll call it 35 and 95 for the dissolve. So, 35 for the in, 95 for the dissolve. So, let's go back to shot-001 and add a marker at frame 35, 1 second and 5 frames by the way, and we'll add a marker there. Then 95 for the dissolve and I'll add a marker there. That will help to remind us when those two events are supposed to happen. Now, I am going to add text to the scene. I am going to grab the Text tool here and just click any place in the Comp window.
I am going to type out in caps "After 400 million years" and then just hit Enter on the numeric keypad to finish things off. Now, this type is aligned left. I want to align it center so I'll click on the Paragraph options and center the text up. Then let's get it into the center of the frame. If I hit P on the keyboard I can go to the Position frames and this is X and Y positions. So, on the X-axis I'd like to have it at 640, which is my frame width, divided by 2. And then there it is in the center of the frame.
Now, I can hold down the Shift key. I don't want it to be exactly in center of the frame vertically. I want to just eyeball. So I'll switch to the Move tool, V on the keyboard. Then just hold down the Shift key as I am dragging this so that will constrain the motion so it doesn't drift over. So, I'll drag this down a bit. Now, my text is really big in frame. I need to make sure that it doesn't extend beyond the boundaries of the 4x3 frame. So, let's activate the Title/Action Safe and then just scale things down a little bit. I'm going to go to the font options and then adjust my font size down.
Let's bring it down to about 22 pixels. I think that's good. Then let's move it up just a bit more in frame by holding down the Shift key, right about there. So, now our type is going to come in at that point in time. So, we are going to set a transparency keyframes. So, I hit T on the keyboard, set an Opacity keyframe for 100% at that time. We want this dissolve in fairly slow. So, I am going to backup about maybe 20 frames or so, from 105 to 15, about there and drag that Opacity down to 0.
So, now our type will dissolve in, After 400 million years, and then it's going to have to dissolve out. Now, I want these two text elements to be exactly the same size. So, the easiest thing to do is to just duplicate this text layer. But rather than duplicate it, I am going to just split the layer off. So, the Shift+Command+D is the keyboard shortcut for that and that splits my layer up. So, now I have the copy of it above it and I have my main text down below it. So, I am going to on the second layer, change this to read "they're still the scariest thing in the ocean." Grab the Text tool.
Let's click inside the text layer. Select all, Command+A, and then type out in all caps "They're still the scariest thing in the ocean." That's too much to have on one line so let's break it up. I want to break it up right at the word scariest. There we go and that's a nice arrangement for the type I think. So, they're still the scariest thing in the ocean. Now, if I want to create a dissolve between these two I am going to have to get a little overlap. So, the layers are not overlapping right now. Let's deselect our type to commit it and now I have my Caps Lock on.
So, let's release the Caps Lock so we can see the frame drawn. Right now our type just cuts. So, if I zoom in using the Plus key on the keyboard to this area, I want to just create a little bit overlap by dragging the In and Out points to the right and left. I already have keyframes for Opacity on the outgoing layer, which is the "After 400 million years." So, let's set a keyframe for Opacity at that point in time. I'll just click on the Keyframe button and then have it disappear about there and drag that down to 0. Now, on the incoming layer, I am going to hit T on the keyboard to bring up the Opacity. Set a keyframe for 100% there and then 0% at the other end.
So, now we are going to have a cross-dissolve between these two. Now, that cross dissolve is kind of boring. I'd like to add a little bit of personality to this so we are going to add an effect. The effect that I'll like to add is a Blur and I am going to on my topmost layer go to the Effect menu and then go to Blur & Sharpen and add a Directional Blur. The Directional Blur has a rotation handle that allows me to set the direction. I'll set this to 90 degrees numerically. Now, you can see when I blur the type out, it blurs horizontally. So, what we want to do is set keyframes for this Blur.
I'm going to have the type start very blurry and then finish solid. So, at thein point of the frame let's blur it a whole bunch. So, it's invisible right now but I am going to blur this to about maybe 30 units or so. Then set a keyframe for Blur Length and then scrub forward to the outgoing point. You can see that it's pretty blurry. If I set a keyframe now for Blur Length to be 0, our type resolves to sharp. So, now it cross-dissolves to sharp. So, next thing I want to do is take these keyframes and put these keyframes on the beginning of my 400 million years layer.
So, If I select this and hit U on the keyboard that shows me all of the keyframed elements. I'll click Blur Length and that selects the keyframes. I'll just double-check by selecting those two and hit Command+C to copy them. Hit Home on the keyboard to go the very start of the frame. I want that where my type element dissolves in to add that effect. So, if I hit Command+V now to paste that effect down, you can see my Directional Blur is now on that layer. I'll hit U on the keyboard just to show that and let's back out just a bit. Now, the length of that dissolve is much longer. Let's drag just this keyframe over to the right.
So, now over the course of that dissolve, it's going to blur in. But you notice that it blurs the wrong direction. That's because when you copy and paste the keyframes it resets the direction here. So, let's change that Direction back to 90 degrees and now it should dissolve in nicely. Then we want to set that dissolve out on the other end. So, I go to the outgoing keyframes. I have a feeling that dissolve is not going to be long enough but we'll do a RAM Preview to check. I'll set a keyframe for Blur Length at 0 there and have it blur out as it dissolves out.
So, let's set this back to 30. We want that to go to 30 before it dissolves out. Let's just adjust that keyframe right there. So, now we have our type element in place. Let's do a RAM Preview and see what the shots looks like. I have a general rule. I never ever do a RAM Preview without saving first. So, let's go to the File menu and do a Save As and call this 11_04_working and there we go. After Effects is pretty good about not crashing but if it is going to crash, a lot of times it will happen during a RAM Preview. So, you got to be really careful about that.
always before you RAM Preview. So, now I am going to do zero on the numeric keypad to do a RAM Preview and it should go pretty quick. (Voiceover: After 400 million years they're still the scariest thing in the ocean.) So, that dissolve is too quick. So, let's make that dissolve really long. I'm going to take the keyframe, let's zoom in on the area, and let's make it about twice as long. So, the easiest way to that, I can grab all these keyframes and hold down the Option key and then scale the keyframes to the right. Then also scale them to the left just a bit and I'll just drag this over just to another frame.
But we want to make sure the outgoing layer and the incoming layer overlap their keyframes just right. Let's back out just a bit. Yeah, I think that's going to feel a lot better. Let's do another RAM Preview. Zero on the numeric keypad, there it is. After 400 million years they're still the scariest thing in the ocean. Excellent. Shot-001 is complete now we can move on to the rest.
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