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What makes a compelling presentation? A presentation that is built on strong research, tailored to your audience's interests, and designed to anticipate and answer questions about your message. In this course, author and Kelley Business School professor Tatiana Kolovou teaches you how to prepare strong business presentations. Learn how to find your story, appeal to logic and emotion, gain credibility, build a deck, and deliver a compelling presentation. Along the way, follow Katie, a young professional, as she prepares to give a presentation to the executives at her organization.
This course qualifies for 1.5 Category A professional development units (PDUs) through lynda.com, PMI Registered Education Provider #4101.
As you can probably tell English is not my first language, so I know the anxiety and pressure that a business presentation can create for you. Like Katie, if you take this process, step by step and build around all the tools we discussed in this course, you can find success. While Katie's on her way of becoming the next senior VP. Remember to start by analyzing your audience and building your credibility on your speaking topic. Find the balance between logic and emotion in your content.
Always start with solid research, followed by a sketch of your presentation. Leave the visual design for last, when you have all the information at your fingertips. Finally, practice your delivery several times, paying attention to all the verbals and non-verbals that will make you look confident. Use the worksheets I have provided you to create you presentation organization action plan, and Q&A strategy. Be sure to get feedback, and set some goals around your delivery.
You have taken the first step towards a solid presentation by watching this course. Put all of these tools into action, and keep practicing your skills.
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