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Effective Public Speaking

Effective Public Speaking

with Laura Bergells

 


Develop the skills you need to prepare and deliver an outstanding speech or presentation with our public speaking training. Author Laura Bergells offers practical insights that can help presenters prepare, open, deliver, and close their speeches. Along the way, discover how to project confidence, storyboard a speech, take questions, respond with thoughtful answers, and develop the creative story that adds life to a speech.
Topics include:
  • Identifying your audience
  • Developing credibility
  • Introducing an agenda
  • Exploring five strong opening techniques
  • Developing great body language
  • Understanding room dynamics
  • Handling questions and answers
  • Getting feedback

show more

author
Laura Bergells
subject
Business, Presentations, Business Skills
level
Appropriate for all
duration
1h 4m
released
Aug 31, 2012

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Introduction
Welcome
00:06Hi, I am Laura Bergells, and this is Effective Public Speaking.
00:11At some point in your life it's likely that you are going to be asked to deliver
00:14a speech or a presentation.
00:17Too many courses begin by focusing on the fear of public speaking.
00:21However, I'd rather focus on how terrific you are going to be when you develop
00:25more confidence by using powerful techniques.
00:27If you are a savvy presenter, you can use the insights from this course as
00:31a helpful reminder.
00:33And if you are a novice speaker, you'll find techniques that can help you
00:36polish any presentation.
00:38We'll discuss how to prepare, both technically and emotionally.
00:43We'll explore how to warm up and open your presentation.
00:46I'll show you delivery techniques, including how to use visual aids and props.
00:51We'll also talk about how to handle Q&A and deliver a strong closing to your presentation.
00:58Join me, to discover how to develop the confidence and techniques you need to
01:02become an effective public speaker.
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Using the exercise files
00:01During this course, I'll show you many techniques for delivering an
00:04effective presentation.
00:06We've provided free exercise files that can help you with developing and
00:09preparing your talks.
00:11These are available to all lynda.com members.
00:15These files include a storyboard template, checklists and worksheets.
00:19I recommend you have these on hand while you watch the course.
00:23Now let's get started.
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1. Preparing Your Speech
Identifying your audience
00:01Pretend you are telling one of your best friends about a first date.
00:04Now imagine that you are telling one of your parents about the same date.
00:08Chances are you are probably going to alter your story somewhat.
00:11You are going to change your tone, your word choices, and you are probably even
00:16going to edit certain details.
00:18Thinking in terms of your audience is a critical step as you prepare for
00:21crafting a speech or presentation.
00:24Before you write one single word, spend some time developing an audience persona.
00:30An audience persona is an individual representation of your entire audience.
00:35Instead of thinking of a large faceless group, think of one single person that
00:40you'll be talking to.
00:42Developing a persona can help you keep a consistent tone, and putting a face on
00:46one person instead of thinking of a large faceless group can help you develop a
00:50more personal connection to your audience.
00:53To develop a persona, take steps to understand your audience as thoroughly as you can.
00:59This involves getting answers to key audience identification questions.
01:03I have included a list of starter questions and a worksheet you can complete at
01:08the end of this video.
01:10The point of the exercise is to uncover commonalties as well as a few rich details.
01:15For example, an event coordinator for a restaurant association asked me to give a
01:20presentation about social media at an annual conference.
01:24One of the first statements I said to her was, "Tell me everything you can about
01:28the audience. Who are they?"
01:30While this is a really broad, open-ended question, it often quickly reveals the
01:35most obvious insights.
01:38In this case the event coordinator told me that most of the audience either
01:41owned restaurants or were top management in the food service industry.
01:45And most use Facebook to promote their businesses but wanted to learn how to use it better.
01:51So within a few seconds of asking this very broad question, I had a much better
01:55idea of what my audience all had in common.
01:59To flesh out richer character- developing details, I often ask other questions
02:03like What do they do for fun? or What TV shows might they watch?
02:08For example, I once learned an offbeat detail, most of my audience listened to
02:13conservative talk radio programs in their offices when they had the time.
02:17Now, this detail had nothing to do with the topic of my speech, but it played a
02:21significant role in deciding which anecdotes might help me better connect with a
02:26largely conservative audience.
02:29When developing a persona you are looking for both broad commonalties as well as
02:33rich personal details.
02:36These details can help you imagine a unique and interesting character to talk to.
02:41Imagining one person makes writing and delivering you speech easier, and it also
02:45helps you emotionally connect with your audience.
02:49Take some time to develop an audience persona.
02:52Look for broad commonalities as well as some character-defining details that can
02:56help you visualize one single person to talk to.
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Understanding the venue
00:00Once you've identified the audience, the next thing you need to understand is the venue.
00:05What kind of room you will be presenting in?
00:08Whenever possible, make sure you take a brief walk through to familiarize
00:12yourself with your presentation space.
00:14However, in many cases that's just not possible or practical.
00:18I can't count how many times I've been whisked off a plane in a strange city,
00:22stuffed into a cab, and tossed in front of a live audience.
00:25Sometimes business travel is so chaotic
00:28we don't get the luxury of two-minute walk though.
00:30That's why I'm a huge fan of using a room checklist before every presentation,
00:36even a presentation closer to home.
00:38A simple checklist can be very grounding.
00:41It also makes me less likely to forget tiny things that make a big difference,
00:45like batteries and backup devices.
00:48I've included a room checklist in the exercise files.
00:51You'll note that it includes three key sections:
00:55room dynamics, audience dynamics, and speaker equipment.
00:59Under room dynamics, you'll see five broad questions to ask a person who knows the room.
01:05Generally, you'll want to know the size and shape of the room, how many seats,
01:09if there is a raised stage, or if there is anything unusual you might want to
01:12know about the room.
01:14By unusual I mean anything that you might have to work around, like a pole or a
01:17support beam in the middle of the room.
01:20Many hotel and conference centers' websites provide room floor plans so that
01:25you'll know exactly what to expect.
01:27If it's possible, go online and look at the floor plan, then speak to somebody
01:31to confirm your findings.
01:33It's also important to understand audience dynamics. Will they be sitting
01:37theater style, chairs only arranged in rows, or will they be seated classroom
01:43style, or will you be presenting boardroom style all gathered around on table.
01:48Also, find out if your audience will be sitting in the dark or in the light, and
01:53will they be eating and drinking during your presentation?
01:56All of these audience dynamics matter when you're crafting a speech or presentation.
02:01A large audience sitting theater style in a darkened room is probably going
02:05to be less conversational and interactive than a small audience sitting at
02:10tables in a well-lit room.
02:12Finally, use the checklist to ask about any equipment you might need.
02:17For most out-of-town business presentations, an event or meeting coordinator is
02:21happy to tell you exactly what's available to you and what you'll need to bring yourself.
02:26Even when I'm really familiar with the room, I like to print out a checklist
02:30and use it when I pack,
02:32just to make sure I haven't forgotten any little detail that can enhance the
02:36audience experience.
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Developing personal credibility
00:00You are standing up in front of a group to speak.
00:03You only have a few seconds to convince your audience that you are
00:06worth listening to.
00:08How do you develop personal credibility so quickly?
00:11Often you can earn credibility before you even open your mouth.
00:16Many presenters rely on an introduction to earn credibility.
00:20You see this technique often in show business and in conferences.
00:23An MC will introduce a performer with a little hype or a moderator will read a
00:28speaker bio outlining experience, education, and other credentials.
00:33If you don't have a colleague to help develop third-party credibility, you are
00:37going to have to do it yourself.
00:39But you can't simply start reading your bio or bragging about
00:43your accomplishments.
00:44Rather, you are going to build credibility in a few seconds by demonstrating both
00:49confidence and competence.
00:52Let's start by talking about confidence.
00:55Since you only have a few seconds, this is mostly achieved by displaying
01:00three non-verbal cues.
01:03First, dress to inspire confidence.
01:06The key is to dress appropriately for the audience in front of you.
01:10If you are speaking to a large group of colleagues, business casual might be exactly right.
01:15In another situation, like a formal press conference, you might have to up your
01:20game to a business suit.
01:23Before you agree to speak, find an insider who will tell you what kind of
01:27apparel is appropriate for your audience.
01:30Second, use non-verbal skills to build confidence.
01:35Before you say a single word simply look at your audience.
01:39Stand up straight with your hands relaxed and at your sides. Make eye contact
01:44with an audience member.
01:46Allow a second of silence before you talk.
01:49Let the audience look at your confidant body language.
01:52There is no need to be in rush to speak.
01:55Use a second or two of silence to grab the attention of your audience.
02:00Third, sound confident.
02:02The first words out of your mouth need to be bold, clear, and strong.
02:07Before you hit the stage make sure you've completed vocal warmups and enjoyed a
02:11sip of room-temperature water.
02:14Your look, your non-verbals, and your vocal quality are three ways to quickly
02:19demonstrate confidence,
02:21but to develop a personal credibility you are also going to have to quickly
02:25demonstrate competence. Here are two tips.
02:29First, never agree to speak on a topic that you know little about.
02:33I was recently asked to speak to a student group about job interviewing skills.
02:38Since I haven't personally interviewed for a job since 1999, I didn't feel
02:43qualified to speak to a modern audience about interviewing skills.
02:47I told the event coordinator that I'd be happy to talk about body language and
02:50confidence building, but that I could personally claim no firsthand experience
02:55in successfully interviewing in this job market, in this century.
03:00And my second tip: tell the audience why you are competent.
03:04The simplest way is to find one or two pertinent details in your background that
03:09relate to the subject matter.
03:11The audience doesn't need your complete resume, just a brief detail or two.
03:15For example, I might start out a presentation on caring for tropical fish by
03:20saying "I've kept tropical fish since 1976.
03:24I'm Laura Bergells, and let me tell you what I know about keeping fish healthy."
03:27See, I don't need to mention my education or job experience;
03:32none of those qualifications are relevant.
03:34But in under ten seconds I've demonstrated competence in the topic.
03:39Take some time to jot down specific details in your background or experience
03:43that relate to subject-matter competence.
03:46When you demonstrate confidence and competence, you can develop personal
03:51credibility in a matter of seconds.
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Generating ideas for your presentation
00:00Think of your brain as a computer. Like a computer, your brain stores and analyzes data.
00:07However, your brain is much better at analyzing data than it is at
00:10accurately storing it.
00:12Your ideas for talks are your data, and you need a place outside your brain
00:16to keep these ideas.
00:18Some of the best places to collect your ideas are low-tech.
00:21For example, I carry around an idea notebook.
00:25I jot down ideas, articles, and stories on a daily basis.
00:29I also keep super sticky notes in my car and purse at all times.
00:33The stickies can also come in handy for storyboarding ideas, which we'll talk
00:37about in another video.
00:40I also use higher-tech approaches to idea collection.
00:42For example, when I know I'm going to craft a speech, I instantly create a cloud-
00:47based word processing file with the title of my presentation.
00:52This does two things. First it activates my creative brain to start looking for
00:56ideas that might relate to the topic.
00:59Second, every time I encounter an idea that relates to the topic, I enter it into the file.
01:05You can use any word processing program of course, but I like to use a cloud-
01:09based program because I can access it from any device that I might happen to
01:14have in front of me.
01:16The key is to first open your mind to receiving ideas as you go about your day
01:21and secondly, note these ideas as they cross your mind.
01:24If you don't write ideas down, I can almost guarantee that you'll forget them
01:29once you sit down to write your speech or presentation.
01:32But what kind of things might you write down?
01:36Generally, I look for three categories of ideas.
01:39Number one, look for facts and information.
01:42Often I'll bookmark and link to articles, white papers, books, and blog posts
01:47that can enrich my speech or presentation.
01:50Second, look and listen for stories.
01:53These may be stories you hear people tell each other, things you see in the news,
01:58or your stories may simply be recollections of past experiences.
02:02Third, look for anything offbeat or unusual that simply inspires you.
02:08It may or may not belong in your presentation, but the fact that you noticed it is important.
02:13If it resonated emotionally with you, it may help you connect with your audience.
02:18And one final thought: you'll be collecting lots of ideas, so think of this as brainstorming.
02:23You probably won't use every idea you jot down, and some of them may be
02:27even crazy or silly. But remember,
02:30when you finally sit down to assemble your presentation, your creative brain
02:34will love playing with the giant toy box filled with ideas.
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Finding your story
00:01Let me tell you a story.
00:03Those six little words, let me tell you a story, rivet your attention.
00:08We humans learn through storytelling Whether you are a two-year-old child or a
00:13seasoned professional, the mere promise of a story can capture your interest and attention.
00:19But what exactly is a story, and how do you find a story buried in a file of
00:24facts, statistics, and seemingly dry information?
00:29What you want to do is look for a story trigger, and the most basic story trigger
00:34is this: something happens to someone.
00:38That's your simple step one of identifying the potential for a story:
00:42something happens to someone.
00:44For example, at a quarterly update meeting, you may feel obligated to state the
00:50fact that sales increased by 19% over plan.
00:53While that's certainly a bit of factual information, but it contains a story
00:58trigger, something happened to someone.
01:01In this case, sales increased 19% over plan.
01:05That's the something, and it happened to someone, your company.
01:10Whenever you hear or see a story trigger, your immediate next step is to ask why.
01:16Why did sales jump, and why did it happen to your company?
01:20In other words, what's the story behind the number?
01:24What did your company do to enjoy that success?
01:28Did one of your salespeople enjoy a particularly successful month?
01:31What did she do differently?
01:33Did one of your comparators go out of business?
01:36How did you take advantage of your misfortune?
01:38Did something unexpected happen with the weather, the economy, or other social
01:42phenomenon? What happened?
01:45Using the simple "something happened to someone" inspires you to find out why and
01:50then what and how and when and where.
01:54After that, it's a matter of sharing those details with your audience.
01:58As you answer these who, what, where, when, and why questions, you'll want to
02:02keep your eye out for two kinds of story plots.
02:05In one plot you can tell how someone overcame an obstacle. Many timeless
02:10classics contain this type of plot.
02:11Think of how the small child defeats the big giant, the climber reaches the peak
02:16of the mountain, or how your top salesperson defied a failing economy to
02:20personally increase sales by 37%.
02:24In another classic plot line, you'll look for evidence of creativity. How did
02:29the detective solve the mystery?
02:31How did the hero save the town when no one else could?
02:35Your audience loves to learn from tails of ingenuity and creativity. They'll
02:40certainly learn and remember more from a story than from a dry recital of facts and numbers.
02:46When designing your presentation, look for every opportunity to tell a story.
02:51As you look at your idea file, you may feel obligated to share a fact with your audience.
02:56Sharing a fact is fine, but every detail needs to tell a story.
03:01Make sure to tell a story that supports that fact.
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Building storyboards
00:01I'll confess: I'm a terrible artist.
00:03My drawings look like chicken scratches.
00:06However, I usually start every speech or presentation by drawing a rough storyboard.
00:12Storyboards help me organize the flow of my presentation, and they also help me
00:17recall key details without memorizing a script.
00:20Let me explain how storyboards can work for you.
00:24In the exercise files, we've provided an example of a blank storyboard.
00:29A storyboard contains a place for you to put a picture as well as a place for
00:33you to write your words.
00:35In the picture area, you may choose to draw or insert a representation of what
00:39the audience may see as you're speaking.
00:42In the area where you can write words, you can choose to scribble a short
00:46synopsis of what you'll be discussing, or you may choose to write your entire script.
00:51Let's start with how to build a general storyboard.
00:54Like many people, I tend to think visually.
00:56If I see a photo, drawing, or graph, I can usually recall an entire story to
01:01tell about that image.
01:03Instead of writing a detailed script to accompany a photo, I might instead draw
01:07a picture of a guy in a top hat and write "Tell the story about how you dress
01:10casually for a formal event and how it made you feel."
01:14I mentioned in another video that I often use super sticky notes to gather ideas.
01:19On one occasion, I had only a few hours to develop a short speech.
01:24I quickly grabbed some of my super stickies out of a notebook and arranged them
01:27in a quick storyboard order.
01:29Each sticky note represented a short anecdote that I could tell the audience.
01:34It was easier to think of my speech as six small stories than it was for me to
01:39sit down and write the text for a complete speech.
01:42Now that's a very quick example of a general storyboard for a simple speech.
01:47Other storyboards, by their very nature, need to be highly complex.
01:50For example I was hired to produce a recall video for a technical product.
01:56An audience of technicians needed to accomplish highly detailed and very specific
02:00steps in order to remove and replace a component.
02:05For this storyboard, every step of the process needed to be carefully worded,
02:10and the accompanying visual image had to reflect what the technician would see
02:15and feel during the replacement process.
02:19Depending on the complexity of your presentation, your storyboard may be very
02:23simple, loose, and general, or it may be very detailed and precise.
02:29In general, I like to start with a loose storyboard to provide a sense of
02:32flow and structure.
02:33As the presentation develops, I might discover that I need to provide richer details.
02:38Too many people do not storyboard, and it shows.
02:44Use the storyboard approach to visualize the flow as well as important details
02:49of your presentation.
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Rehearsing
00:01Let's discuss six frequently overlooked rehearsal tips that can enormously
00:05improve the emotional power of your final presentation.
00:09First, make sure your rehearsal is as close to the real thing as you can get.
00:13I want to rehearse an important presentation standing up only to be given a
00:17chair at the meeting.
00:18Had I known I was going to deliver while sitting down, I would have definitely
00:23rehearsed while seated.
00:24Find out if you'll be sitting or standing and rehearse in the position you'll be assuming.
00:30Second, remember, they don't call it dress rehearsal for nothing.
00:34Don't rehearse in your pajamas unless you intend to give your presentation in your jamies.
00:39Instead, rehearse in the actual clothes you'll be wearing, right down to your shoes.
00:44You'll be amazed at how much better your performance will be, just by
00:47understanding how your body feels in full costume,
00:51even if your costume is a formal business suit instead of business casual. Small
00:56details make a big difference here.
00:59Third, get an audience for your rehearsal.
01:02Ideally, rehearse your presentation with people in the room. An audience gives
01:07you emotional energy.
01:09If you don't have real people handy, hang pictures of friends, family, or
01:13colleagues, and pretend you are talking to them.
01:15Looking at faces of people you know and like gives your voice and body language
01:20more confidence and emotional power.
01:22Fourth, record yourself on video during rehearsal. Watch to find areas where
01:28you can improve.
01:29Remember this video is for your eyes only.
01:32It doesn't need to be professionally shot.
01:35A video will truly help you see yourself as others do.
01:38Fifth, listen to yourself.
01:43I like putting my audio track on a portable device and then taking a brisk walk.
01:48One time I found an area of my presentation that dragged so badly I barely
01:53registered a heartbeat.
01:55I went back to the office for a rewrite and added more powerful visuals.
01:59Listening to audio only helps you spot pace and pitch problems, but listening
02:04also helps you later recall the words and inflections that really work well.
02:09Sixth, rehearse in real time.
02:13If you are giving a one-hour presentation, you need to record a one-hour video
02:17of yourself, not five minutes here, twenty minutes there.
02:20Start at the beginning, rehearse till the end.
02:24After all, you don't have the opportunity to chop up your presentation in
02:27front of a live audience, so don't chop up your rehearsals into little segments either.
02:33Further, if your presentation is at 7:00 AM, rehearse at 7:00 AM.
02:37If it's at 3:00 PM, rehearse at 3:00 PM.
02:41Most people find their morning energy is completely different than afternoon or evening energy.
02:47These six tips represent more of the soft skills of rehearsal.
02:50They may seem obvious, but they are often so obvious they are overlooked.
02:54By focusing on just some of these soft skills, you can become more confident and
02:58your audience will appreciate your attention to details.
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2. Warming Up
Warming up
00:03Ahem. What a terrible way to start out a presentation, with that clearing of your throat.
00:08Here are the very basics every presenter should know about warming up the voice.
00:13Let's start with morning presentations.
00:15For me, early morning presentations are often the toughest.
00:19My voice isn't quite warmed up yet, and since I don't want the audience to hear
00:22me clear my throat or suffer through my craggy morning voice,
00:26I need to make sure my pipes are ready before I present.
00:29I have three basic tips for early morning presentations.
00:33Number one, get up and get moving.
00:36The steam from a hot shower can help you clear your voice.
00:39Two, avoid cold drinks.
00:42Remember, you want to warm up your pipes, not cool them down.
00:45Room-temperature water is best for clearing any morning roughness you may
00:49feel in your throat.
00:51Three, make sure to use your voice before you deliver your presentation.
00:56I like to sing in the shower or in the car on the way to the presentation.
01:00And if you're not the singing type, you can always simply talk.
01:04It can help to practice the opening lines of your presentations out loud.
01:07Sing, talk, hum, do whatever works for you.
01:13Now if I'm presenting later in the day, I have a different set of vocal challenges.
01:18In the afternoon or evening my voice may sound tired or ragged.
01:22If you are presenting in the afternoon or evenings, keep two vocal basics in mind.
01:27Number one: save you voice. Talk sing or hum a little throughout the day to keep
01:33your voice warm, but try not to talk too much during the day.
01:36Two, room-temperature water is still your best friend.
01:41Avoid drinking more caffeine than normal.
01:44If you're tired, it can be tempting to enjoy a cup of coffee or an icy cold cola,
01:49but you may find that each has a disadvantage.
01:52Coffee tends to dry out my already strained voice, making it sound a little worse.
01:57The caffeine also tends to compound any pre-presentation jitters I might have,
02:01making my voice sound shaky.
02:04Also, avoid cold beverages, especially carbonated ones.
02:09Any carbonation may cause you to at least micro burp a little while you are
02:13talking; you'll want to avoid that.
02:15A few basic vocal warm ups can prepare your voice for an outstanding delivery.
02:20They don't have to be fancy, but make sure your voice is ready the moment
02:25you begin to speak.
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Saying yes to the microphone
00:00If someone offers you a microphone, use it. Test it first and if it works, by
00:06all means, use the mic.
00:07Don't wait to ask the audience, "Hey, can you hear me okay?"
00:11That's not a strong opening statement.
00:13Plus you are wasting everyone's time.
00:15You need to take a few minutes to set up and test the mic before you present,
00:20not after you start.
00:22In my experience, the main reason presenters become microphone shy is because
00:27they are secretly afraid of it. This make sense.
00:30We are most accustomed to hearing our own voices without amplification.
00:34With a mic our voices can sound loud and imposing to our own ears.
00:39If you are not familiar with the sound of your amplified voice, it can sound
00:43intimidating or even too loud.
00:45Just remember, it may sound loud to you, but not to your audience.
00:50So, how can you lose your fear and just say yes to mic support?
00:54It's simple. Take a few moments before your presentation to get familiar with the mic.
01:00This is why running an audio check prior to the presentation is so important.
01:05The sound check isn't merely to make sure the equipment is working; it's often
01:09even more important to make you comfortable with using the microphone.
01:13So take a few moments. Let an audio technician or event coordinator help make
01:18you look and sound good.
01:21In many large-scale public-speaking venues, I have been asked to use a
01:25wireless lavalier mic.
01:27I like using the lavalier.
01:29It helps keep my hands free and lets use me a broader range of body motions.
01:34If you are shy, you might want to hook up the mic in a private place like a
01:38restroom, since you are likely be dropping wires underneath your shirt.
01:43And as much as I like to wear dresses, I know that dresses and lavalier mics don't mix.
01:48The battery pack portion of the microphone needs to hook on to a firm belt line,
01:52so only sturdy skirts or pants will do.
01:57Finally, consult a mirror or ask a person you trust if your lavalier mic looks okay.
02:02Since wires in the pack are often behind your back, it can be difficult to see
02:06exactly where you might have gone wrong with any self-setup.
02:09I have also been in situations when I have been given a handheld mic before a presentation.
02:16You usually need to say a few sentences to get comfortable and to understand how
02:20far away to hold the mic from your mouth. Here is a hint.
02:24It's usually a lot closer than you think.
02:27And because I have always got a mic in my hand, I need to understand how this is
02:32going to affect my physical performance.
02:33I have also been in situations where an event coordinator will ask me if I want
02:39to use the mic or not.
02:41Remember, the answer is always yes.
02:45Bottom line, if someone requests that you use the mic, don't argue.
02:49Get comfortable with it during your audio check and you'll end up sounding and
02:53looking more confident.
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Coping with anxiety
00:01Even though I speak in public all the time, I still feel nervous before
00:05many, many presentations.
00:07And I'm actually okay with that.
00:09I know that pre-performance nerves are natural.
00:12I also know that many of your favorite singers, actors, and other entertainers
00:17get an attack of the jitters before their performances.
00:20Ironically, accepting is the first step to handling anxiety.
00:24Once you know that this is a natural part of performing, you gain confidence, and
00:29the more confidence you develop, the less likely you are to be thrown.
00:33Until you gain more experience, you can work on improving your body posture.
00:38Some on-stage body postures can actually make you feel more afraid, while others
00:43can help you control your nerves.
00:44One of the worst and unfortunately the most typical body postures for very
00:49frightened speakers is this.
00:53This posture signals fear, not just to your audience but to your own body.
00:58It only makes your nerves much, much worse.
01:02Instead, if you're feeling very nervous and you're new to public speaking, try
01:06doing the exact opposite.
01:09Instead of keeping your hands in front and your head down, place your hands
01:13behind your back and look up.
01:15This instantly makes your physical presence seem bigger and bolder.
01:20This is a quick temporary fix.
01:22This pose not only signals more confidence, but also lets you take in more oxygen
01:27for better control over your speaking.
01:29Here is another tip.
01:32I have students and even seasoned professionals tell me that they're often so
01:36nervous before a presentation they feel nauseous.
01:40If you ever feel this, I have one easy and discreet pre-performance tip.
01:45Try blowing on your thumb as if it is a birthday candle and you're trying to put it out.
01:54This quick breathing exercise works because it tends to calm your diaphragm
01:59while narrowing your focus.
02:01Remember, your pre- performance jitters are natural.
02:05Just knowing this may help you feel more relaxed.
02:08Experience is the number one way to rise above the natural phenomenon of anxiety.
02:13As you gain more experience in front of an audience, you'll discover other
02:18techniques to build on-stage confidence.
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3. Opening
Exploring five strong openings
00:01How can you use your words to grab the attention of your audience right away?
00:06The very first words out of your mouth are incredibly important.
00:09Let's explore five techniques that exploit the power of what we'll call the cold open.
00:15In the cold open, you simply begin by beginning.
00:18There is no hemming. There is no hawing.
00:21You don't start by saying "welcome" or "thank you" or any trite polite platitude
00:26that almost guarantees you'll lose your audience in seconds.
00:30What do you do instead?
00:31Well, let's take a look at these five cold opening techniques.
00:35Number one, I often like to start a presentation by asking an
00:39open-ended question.
00:41In this video for example, I started with "How can you use your words to grab
00:45the attention of your audience right away?"
00:48This question creates a mini mystery.
00:50It opens the knowledge gap and makes the audience wonder about how you'll close it.
00:55Now, notice I didn't ask a yes or no question.
00:58For example I didn't ask "Can you use words to grab the attention of your
01:02audience right away?"
01:04A close-ended question like that doesn't create any mystery.
01:08The audience can either answer yes or no inside their heads and quit paying attention.
01:14Instead, use an open-ended question to create a knowledge gap that you'll later
01:18close in your presentation.
01:21Second, you can effectively start a presentation with a story or anecdote that
01:26illustrates a key point of your presentation.
01:29Starting with a story serves two purposes.
01:31Number one people really perk up and pay attention whenever somebody begins to tell a story.
01:37Further, a well-told story often creates a sense of mystery;
01:41your audience will wonder how the content of your presentation will relate
01:45to your opening story.
01:47Third you can start your presentation or speech with a bold statement.
01:51I might have chosen to start this video by saying
01:54"The very first words out of your mouth can make or break your presentation."
01:58Now that's a bold statement.
02:00It signals confidence, and it also primes the audience to expect to hear how I'll
02:04be backing up such a strong assertion.
02:07Fourth, tell your audience to imagine something. Tell them to think of a
02:11situation, pretend to be somewhere, or imagine someone.
02:15For example, imagine you are in a giant auditorium filled with hundreds of
02:20people waiting to hear your first words.
02:23Almost instantly, the imagination open makes your audience a part of your presentation.
02:29They are actively empathizing and engaging with the content of your speech
02:33because they are actually putting themselves in it.
02:36And let's face it, the moment somebody tells you to imagine something, it's
02:41almost impossible not to.
02:44Fifth, you can start with hard evidence, usually in the form of a quote or a documented fact.
02:50Starting with hard evidence is a riskier approach than the other four
02:53cold opening techniques.
02:55The danger of starting with a quote is that many times it comes across as
03:00tired or hackneyed.
03:01If you decide to start with a quote, make sure that the content, context, and
03:06author offer credibility to your presentation.
03:11In a similar vein, starting with a documented fact can also be risky. An obvious
03:16fact may not be enough to grab your audience's attention.
03:20If you are starting your presentation with a fact, make sure it's a surprising
03:24or unexpected fact that defies common knowledge.
03:28Your fact must have enough of a shock value to ensure a powerful opening statement.
03:33When you work on developing your next speech or presentation, try this
03:37eye-opening exercise.
03:40Sit down and write a cold open for the same speech that uses each of these five approaches.
03:45Of course you can only use one cold open technique in your final presentation,
03:50but going through this simple exercise may help you discover a stronger opening
03:56than you previously thought possible.
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Introducing your agenda
00:01Most people won't even attend a meeting unless they know the agenda. I know I won't.
00:06But when is the best time to introduce an agenda?
00:09The most effective way is actually well before your presentation.
00:13Your agenda needs to have the purpose of the presentation, what will be
00:18discussed, who will be participating, and how long it will last.
00:22For most business meetings and presentations, make sure your audience has this
00:27agenda in writing before you present.
00:31For this video, you saw the title and the length of the presentation before
00:35you decided to view it.
00:36Well guess what, that's the agenda.
00:39You already know what topic I'm discussing, the learning objective, and the
00:43length of the video.
00:45If I started by saying "In this video we'll cover how to introduce an agenda,"
00:49well that would be redundant.
00:51I'd risk losing your interest and attention almost immediately.
00:55In most cases, if your audience can see a written agenda before your
00:58presentation, you don't need to introduce it.
01:02You can simply refer to it during your presentation to help keep everyone on track.
01:08During the presentation it's always a good idea to briefly remind your audience
01:12about where you are going.
01:14This is where the teaser approach works well.
01:17The goal of the teaser is to build interest in upcoming agenda items.
01:21You do this by giving the audience a little bit of information that makes
01:24them want to know more.
01:26For example, you might say "We have some exciting news from our HR department,
01:31which I'll share with you after we discuss quarterly results."
01:35Make sure your audience knows the overall agenda before your meeting or
01:39presentation. Provide them with key details in writing. Then look for
01:45opportunities within your presentation to tell your audience what they have
01:48to look forward to.
01:50Use the teaser approach to keep your audience alert and interested.
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Handling common opening mistakes
00:01The first words out of your mouth are the most important words of your
00:04entire presentation.
00:06This is where you have the best opportunity to earn the attention and interest
00:10of your audience, right away.
00:12In another video we discussed five strong openings.
00:15In contrast, let's talk about the four worst things that often come flying out
00:20of a speaker's mouth during the all-important first few seconds of a business presentation.
00:24One of the most surprisingly taboo statements is to say a few trite sentences.
00:31Here is an example. "Hello! Thank you for the warm introduction.
00:35It's really great to be here."
00:37How many times have you heard a speaker say something like this?
00:41An audience tends to mentally check out during those first few awkward sentences.
00:46Instead, try this exercise.
00:49Record the first few minutes of your speech. Start by saying a few polite words
00:54and then try using a more powerful cold opening technique.
00:59Once you see, hear, and feel the difference, you'll never go back to offering
01:04your audience an awkward or insincere nicety when you can wow them with your
01:08power and confidence.
01:11A second unfortunate way to begin a speech is with ahem, the clearing of the throat.
01:17No one wants to hear that, especially not as the first noise out of your mouth.
01:22Often people clear their throats as a sign of nervousness or as a persnickety
01:26way to get attention.
01:27Make sure your voice is warmed up before you hit the stage.
01:30A third terrible way to open your presentation is by drawing your attention to
01:35technical insecurities.
01:37"Hey, is this thing on? Can you hear me in the back? Should I use the mic?
01:42I think my voice is pretty strong. What do you think?
01:44Can you see my slides okay."
01:46These kind of opening comments are extremely disrespectful to the audience.
01:52It signals that the speaker didn't bother to do AV checks before the presentation.
01:57Don't waste your audience's time. Make sure you've ironed out your technical
02:00issues before your presentation.
02:04The fourth and final way you'll want to avoid opening your presentation is with a joke.
02:09If your friends and colleagues often tell you that you have a great sense of
02:12humor, that's terrific.
02:14But remember, there is a big difference between having a sense of humor
02:18and telling a joke.
02:20Displaying your unique sense of humor during your speech can be great, but
02:24starting with a joke generally bombs, big time.
02:27I have heard more groans and nervous laughter after a business presenter begins
02:31with a joke than I have ever heard genuine gut-busting laughter.
02:35And either way, it's harder to smoothly transition to a speech after your
02:39audience is either groaning or laughing hysterically.
02:42So even if you are really, truly, supremely funny please leave jokes to comedians.
02:49And remember, your first words are important.
02:52Use a strong cold open technique to immediately capture audience interest.
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4. Delivering
Developing vocal variety
00:00Some of my friends who have small children sometimes express exasperation.
00:04They've read their child a dozen bedtime stories and their child will not fall asleep.
00:09They always want just one more story.
00:12I like to tell my friends that they are probably being far too interesting and
00:16entertaining to put their children to sleep.
00:19We tend to use more vocal variety when we talk to people we like.
00:22A few friends have challenged me to come over and read their child a bedtime
00:26story and when I do, I make sure to speak in soft singsongy voice.
00:33Now, as an adult listener, you might be tempted to run out of the room screaming
00:37if I talk to you like that in a business context,
00:39yet you'll find some speakers performing what I call the business speech
00:42equivalent of a lullaby.
00:45A monotonous tone and a lack of dynamic range can make your audience fight to stay awake.
00:51Instead, think of using vocal variety in three key areas.
00:56The first key area is volume, or dynamic range.
01:01The most fundamental way to gain anyone's attention is to break a pattern.
01:06Look for appropriate areas to vary the volume of your voice within your speech.
01:11A sudden quiet, dramatic pause in your speech can capture just as much
01:18attention as if I suddenly spoke loudly.
01:21Where might you add a dramatic pause? Can you whisper an aside to the audience?
01:27Is there going to be a moment when you can possibly raise your voice?
01:31It's hard to put your audience to sleep when you look for appropriate areas
01:35to vary your volume.
01:37The second key area to consider for vocal variety is in your tone.
01:41Often your tone of voice is driven by emotion.
01:45For an offline exercise, try saying one short sentence with various levels of feeling.
01:50For example, try saying "I won the sales contest."
01:54Say it as if you are very excited. "I won the sales contest!"
01:58You can also try an incredulous tone. "I won the sales contest?"
02:03Try saying this with various other emotions.
02:06You'll hear how much variety in your tone of voice is driven by your feelings.
02:11A key idea to using an effective tone of voice is to match your genuine
02:15emotion to your words.
02:17Examine the emotion behind the words you choose to speak.
02:20You'll often find your facial gestures and body language will also reflect the
02:24emotions you are projecting.
02:27A third key area is with your pace.
02:30Sometimes it makes a world of sense to speed up your delivery, and sometimes it
02:35makes even more sense to slow down.
02:39I don't always need to keep the same pace.
02:41I can always pick up the pace a bit to demonstrate a sense of urgency or
02:45excitement, or I can slow it down for just a bit of dramatic emphasis.
02:51Volume, tone, and pace: these are three key areas for you to practice
02:56vocal variety.
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Eliminating crutch words such as um, er, and uh
00:00How can you stop yourself from ordering verbal tics like um, er, ah, like, and so?
00:08Before we dive into how to stop verbal tics, I'd like you try three
00:12mindfulness exercises.
00:14First, practice awareness as you go about your normal daily,
00:18regular conversations.
00:20Listen intently for any circumstances where you might say a filler word or sound.
00:25Under what situations are you most likely to say filler words?
00:29Make a note of any patterns you find.
00:32Secondly, practice awareness as you rehearse.
00:35When you review the video of your rehearsal, note when you use filler words.
00:39What patterns arose? How did your use of filler sounds compare to your use of
00:43fillers in everyday conversations?
00:46Third, give yourself a break. A few ums and ahs are probably not going to
00:51ruin your presentation.
00:53It's even likely that they will go entirely unnoticed.
00:56It's only when you persistently overuse a filler word that they become
00:59distracting for your audience.
01:02Practicing these three mindfulness exercises may be all you need to do to
01:06significantly reduce verbal tics from your speech. Many people find that simply
01:11being aware of their own verbal text helps prevent their overuse.
01:14If you'd like to dive a little deeper into preventing verbal tic abuse, consider
01:20these three insights.
01:21One, if you notice that you tend to use more filler words when you are nervous
01:27or you feel under pressure, relax; it probably means you are normal.
01:32Most people who undergo mindfulness exercises find that they increased their
01:36um rate when they feel stressed out.
01:39I like to give myself a positive remainder.
01:42I'll say to myself internally, okay, that's your last um for the day. If I say
01:47that to myself, I can't help but smile a little.
01:49Reducing the stress with a little positive reinforcement reduces the ums.
01:55Secondly, you can reduce the situations that cause you stress.
01:59So if you're thinking, oh!
02:01But it's public speaking that gives me stress, so I'm doomed. Well, guess again.
02:05You can greatly minimize the stress of public speaking by preparing and properly
02:09rehearsing your presentation.
02:11As a result, your filler word rate will go way down.
02:15Lastly, I want to share a story with you about the danger of using bullet points
02:20in your presentation.
02:21When I ask students to come to the head of the class and share the results of a
02:24group brainstorming session, most begin by reading a list.
02:29Before every item on the list, they usually say, um; however, when I ask the
02:34student to tell me a story that illustrates a point on the list, the verbal
02:39fillers almost disappear.
02:41When we share stories, we are much less likely to use those filler words.
02:46However, when we read or memorize lists, we are far more likely to add filler words.
02:52Go through your presentation. Find any areas where you might be reading a list
02:57or using bullet points.
02:58Eliminating bullet points not only eliminates the ums from your presentation,
03:03it helps you to better engage your audience with more powerful storytelling.
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Developing great body language
00:01I get asked about body language quite a bit.
00:03Rather than get into the specifics of every possible posture, for the most part
00:08you are better off not to thinking about your body language.
00:11You don't want to become self-conscious.
00:13Instead, practice speaking from a place of confidence.
00:17When you emotionally connect with the words you are saying, your body
00:20naturally knows what to do.
00:22If you are having trouble finding your confidence, I have four other insights
00:26for you to help discover more professional body language.
00:30First, you will want to adopt a confident posture.
00:34Stand up straight. Make eye contact with the audience.
00:37For an extra boost of confidence, find a few audience members who seem to like you.
00:42Look to them for support throughout your presentation.
00:45Their positive energy can help you feel more upbeat.
00:49Secondly, avoid doing anything with your body that's distracting.
00:53With novice speakers, fidgeting is a huge issue.
00:56Tugging at your hair, stuffing hands in your pockets, toying with jewelry: all
01:01of these behaviors can draw attention away from your message.
01:05Even seasoned speakers can become so comfortable with an audience that we
01:08start to get sloppy.
01:09As I get older, I notice that I have this annoying tendency to shuffle from one
01:14foot to the other instead of standing still.
01:17And a colleague of mine has started shoving his hands in his blazer pockets and
01:21fumbling with his keys.
01:23Young or old, no one is immune from picking up bad habits.
01:27It takes awareness, however, to eliminate any distracting habits you may have picked up.
01:33Third, record and watch your rehearsals.
01:36When you do this, you'll be the first one to notice anything distracting you
01:40might be doing with your body.
01:41Whether you are new to speaking or a seasoned pro, get in the habit of
01:46recording your rehearsals.
01:48And fourth, write believable content.
01:52Authentic body language tends to flow from great content.
01:56When you feel confident about what you are saying, your body language will
01:59reflect that feeling.
02:01It will seem more natural and believable.
02:04Don't try to adopt specific body postures to accompany your words;
02:08it almost always looks forced and unnatural.
02:12Instead, focus on developing terrific presentation content.
02:16When you emotionally connect to the words you are saying, your body language
02:20becomes more authentic and believable.
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Using props and visual aids
00:00How can you effectively use a prop or visual aid in your presentation?
00:05The answer may lie inside this envelope.
00:08I'll reveal its exciting contents at the end of this video.
00:12Until then, if you are going to use props in your presentation, make sure you
00:16have a very good reason to do so.
00:18In general, there are three great reasons why you might want to use a prop.
00:23The number one reason is demonstration.
00:25It's a basic truth:
00:27for most demos, showing is far more effective than telling.
00:32If you want to have a little fun over lunch, try asking a friend what a xylophone is.
00:37It's almost a sure bet that your friend won't be able to use only his words.
00:41He might start playing an invisible xylophone to help make you understand.
00:45Audiences long to see and even interact with a prop that's being demoed,
00:49even if it's imaginary.
00:51The second reason you might want to use a prop is to provide a concrete metaphor
00:56for an abstract concept.
00:58If you want to talk about marketshare at your company for example, you might
01:02want to show your audience a pie chart.
01:05Props like graphs, charts, and photos, they can help an audience visualize
01:10abstract and numerical concepts.
01:13The third reason you might want to use a prop is for dramatic effect.
01:18Use a prop when you want to provoke an emotional response.
01:22It's one thing to simply tell an audience that mosquitoes cause malaria;
01:26it's quite another if you bring out a quart jar, open it, and tell your audience
01:31that you have just released a few mosquitoes into the room.
01:34Microsoft founder Bill Gates did just that in a TED talk.
01:38He effectively used a prop to illicit a very emotional audience response.
01:44Number one, rehearse with your prop. Practice relentlessly.
01:49This is especially important for demonstration.
01:52If you are presenting yourself as an authority on how to use the prop, you
01:55better know exactly how it works, and how to recover if things go wrong.
02:00Number two, remember, every slide in your PowerPoint presentation is actually a prop.
02:06If your slide or prop isn't demonstrating something, serving as a metaphor,
02:11or adding dramatic effect, you probably need to eliminate it entirely from your presentation.
02:17Number three, the way you present your prop can enhance its
02:21overall effectiveness.
02:23In one of his legendary Mac World presentations, Steve Jobs told his audience
02:27that a new product was so thin it could fit into an interoffice envelope.
02:32He held up the envelope and then he slowly revealed the new product, a MacBook
02:39Air, and the crowd went wild.
02:43Keeping your prop hidden and performing a slow dramatic reveal can build
02:47anticipation and add to the excitement of a new product or an award announcement.
02:53Remember, if your prop isn't necessary, cut it.
02:56If you are going to use one, use it for a great reason, and always rehearse with
03:01your props relentlessly.
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Dealing with technical mishaps
00:00Once I showed up to speak to an audience of three hundred and there was no microphone.
00:05Another time the remote wouldn't advance my slides. And still another time, the
00:10projector bulb blew up in the middle of my speech.
00:13Technical mishaps happen.
00:15It's how you deal with the mishaps that will reveal your level of
00:19professionalism and confidence.
00:21Here are three pro tips to help keep you cool when you feel let down by
00:25technology or equipment failures.
00:29Number one: when it comes to presentation technology, over prepare. Use a
00:34checklist to make sure you have everything you need to present, including
00:38backups. Show up early and test everything.
00:42I can't count how many times event coordinators have told me that they would
00:46provide absolutely everything--computer, remote, projection system--only to find
00:52an item or two that simply didn't work.
00:54If you can, pack some of your own items. Bring your own laptop and remote for example.
01:01Even if you don't need them for your presentation, having them on hand gives you
01:05a quick backup plan in case somebody else's equipment fails.
01:09Secondly, know your presentation cold.
01:13If your presentation technology goes into total meltdown during a live
01:17performance, you can always go on without it.
01:20I was delivering an out-of-town training session when the projection bulb blew
01:24up about fifty minutes into an hour-and-a-half class.
01:27Since we were on a tight schedule, I couldn't stop to fix the bulb.
01:31Instead, I asked the tech staff to work on the problem while I continued the session.
01:35They never did fix the problem, but I kept right on going.
01:39Always know your material.
01:41You'll look like a polished professional when you rise above any technical
01:45glitch you might encounter.
01:47And third, when you feel that technology is failing so badly that there's
01:51absolutely nothing you can do to salvage the presentation,
01:54there's still one thing you can do: get your audience involved in the problem.
01:59Remember, a business audience can be extremely empathetic to technical problems;
02:03they have happened to everyone at some point.
02:06I remember when a building's extremely loud alarms went off during a tornado warning.
02:10I asked the audience how they wanted to proceed.
02:13We all decided to call our families to make sure they were okay. We marched to
02:18the basement and went on with the show.
02:20Get your audience involved in your most dire technical or situational problems.
02:26Instead of being completely flummoxed, you can use some of worst technical
02:30issues to create a memorable emotional bond with your audience.
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5. Closing
Handling Q & A (question and answer) sessions
00:00My favorite part of any presentation is usually Q&A, the question and answer
00:05portion of the program.
00:07As either an audience member or as a speaker, I like Q&A because I get to hear
00:11different voices and perspectives.
00:14Done well, the Q&A period is an interactive and lively part of the program.
00:19To keep your Q&A session energetic and enlightening, keep two planning tips in mind.
00:25One, if you are planning a Q&A, let your audience know this near the very
00:29beginning of your presentation.
00:31For many small boardroom or classroom- style presentations, you might tell your
00:35audience to just jump in and ask questions at any time.
00:39For more formal presentations your audience is often better served when you tell
00:43them you'll answer their questions near the end.
00:47By announcing that you'll have Q&A near the end, you almost ensure that the
00:51audience will think of great questions to ask you.
00:55Secondly, hold your Q&A session near the end, not at the end.
01:01You don't want to close your presentation with Q&A; instead, tell your audience
01:06that you have one final thought to leave them with,
01:08but before you do, you'll open up the floor for questions.
01:12This near-the-end-not-at-the- end approach does two things.
01:17Number one, in the unlikely event that no one has any questions, you can smoothly
01:21go to your closing statement.
01:24Number two, this approach lets you take control of the final words.
01:28Don't leave those final words up to the whim of the last questioner.
01:32The last words the audience needs to hear is your voice and your message.
01:36As audience members start asking you questions, you'll want to keep three in-the-
01:41moment tips in mind as you answer.
01:44First, depending on the room and the size of the audience, you'll often want to
01:49repeat or reframe the question out loud.
01:52If you are speaking to a larger audience and the person asking the question
01:55isn't using a microphone, repeating the question lets the rest of the audience hear.
02:01Also, if the question is awkwardly framed, instead of merely repeating the
02:05question, you can put it into words that the audience might understand a little better.
02:10Secondly, keep your answers very brief.
02:14The best Q&A sessions are lively and interactive. You'll want to engage as
02:18many people as you can.
02:20Answer a question in a minute or less.
02:23If you don't think you can answer briefly, say so.
02:25A bit of humor can help you.
02:28You can acknowledge that it's a complicated question and a comprehensive
02:31answer might take an hour.
02:33Instead, tell your audience you'll give them the short answer and that in the
02:36interest of time, you'll take another question.
02:40Thirdly, keep in mind that every so often you'll get an audience that asks you a
02:45long incoherent, rambling, or completely off-topic question.
02:51Inside my head, I call these people Q&A hogs. Know this:
02:55the rest of the audience wants the Q&A hog to stop talking just as much as you do.
03:00If a person can't ask a question in under thirty seconds, you need to politely but
03:06firmly shut them down.
03:09Tell them that you are going to interrupt them.
03:11Don't ask if you can interrupt them. Tell them.
03:14Remind them that time is limited and that out of respect for the audience, you
03:18are going to need to move on to another question or close the presentation.
03:23Now this may sound harsh or rude, but your audience will love you for doing it.
03:29And if you truly feel that this approach is too harsh, you can try softening
03:33it by adding that you will be available to take their question after the presentation;
03:39however, only do this if you actually have the time and inclination to meet with
03:43the person afterward.
03:45Q&A is often a vital part of your presentation.
03:48If you are planning one, tell your audience right away when and how you'd
03:51like to take questions.
03:53That way they'll be in a frame of mind to ask great questions.
03:57And remember, never leave Q&A until the very end; rather, make sure it's near the
04:03end so that you can take control of your closing words.
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Having a strong close
00:00Think of the grand finale of a fireworks display.
00:04There is absolutely nothing wimpy about it.
00:06The ending offers a spectacular display of firepower and drama.
00:11And that's the analogy I'd like you to think of when it comes to closing your
00:15speech or presentation. How can you close with a bang?
00:19There are dozens of ways to effectively end your talk, but let's look at six
00:23simple closing ideas you can consider right away.
00:25The first and perhaps the easiest way to close is with a short summary.
00:30For example, if your presentation features three key takeaways, close by
00:35reminding your audience what those three points were.
00:39Secondly, you can try the title close.
00:42If you've given your speech a provocative or entertaining title, you can close by
00:47dramatically restating or reframing the title.
00:49For example, in a presentation called Achieving Your Goals, you might close with
00:55"Thank you! Now go out achieve your goals."
00:59Thirdly, try closing with a call to action.
01:03This is particularly effective if you want the audience to do something as a
01:07result of your presentation.
01:09If you designed your speech to inspire an audience to take action, make your
01:13last words very clear.
01:15Close by telling your audience exactly what to do as well, as how and when to do it.
01:21Fourth, ending with a personal tagline can be very effective if you often
01:26present to the same audience.
01:28I know a sales manager who ends every sales meeting by saying "Sell value."
01:33The constant drumbeat of a few choice words can make you and your message more
01:38memorable to your audience.
01:39It also lets the group know that you've wrapped up your presentation.
01:44Fifth, closing with a quote can be a satisfying option for the audience.
01:48Unlike an opening quote, an effective closing quote does not offer any
01:52surprising new insights.
01:55Rather, an effective closing quotation summarizes the main thrust of your presentation.
02:00If you decide to close with a quote, make sure that the content, context, and
02:05author offer credibility, as well as closure, to your presentation.
02:10Sixth, try closing with a final story.
02:13A final story needs to be emotionally powerful or provide closure on a story
02:19you may have opened up earlier in your speech.
02:22Remember, since you want your final words to be memorable, make sure to write them out.
02:28As an exercise, try writing at least three types of closings.
02:32You can only use one, but going through the exercise of writing three may help
02:37you find a stronger ending than you previously thought possible.
02:41And finally, practice saying your powerful closing words and then looking at your audience.
02:47Embrace a moment of silence. Then nod, bow, or use other appropriate body
02:53language to let your audience know that your speech is over.
Collapse this transcript
Getting feedback
00:00Most of us feel defensive when we hear criticism or get negative feedback,
00:05but feedback can be one of the greatest gifts in helping us to become better speakers.
00:10Over the years I've received helpful feedback and I have received not-so-helpful feedback.
00:16How can you tell the difference?
00:18There are two indicators of a helpful review: truthfulness and specificity.
00:23Let's take a look at each.
00:25The first indicator of worthwhile feedback is its truthfulness.
00:30If you receive written feedback that reads "Don't stand in front of your slides;
00:34it's distracting" and you later recall that you stood in front of your slides,
00:38that can be valuable feedback.
00:40You'll learn not to do that again.
00:43On the other hand, if you receive feedback that reads "all the misspelled
00:46words on your slides made you look really unprofessional," and you don't have
00:50any misspelled words,
00:52well, there isn't a whole lot you can do with that.
00:54It says more about the reviewer than it does about you.
00:57If your performance critique is truthful, you can learn from it.
01:01If it isn't, don't sweat it for a second.
01:04The second indicator of a good critique is its specificity.
01:08If someone is punctuating their critique with lots of exclamation points and using
01:11general words like "brilliant" and "love" a lot,
01:14you are probably not getting really specific advice about how to improve your performance.
01:20Getting positive and general feedback can be great for your ego and confidence,
01:25but try not to take it too seriously.
01:28Similarly, you might get a rant. Someone may have written words like "hate" and
01:33"stupid" with the same gusto that somebody else wrote "love" and "brilliant."
01:38Once again this lack of specificity is not really helpful feedback.
01:42Worse, getting that kind of criticism can hurt your confidence.
01:47Don't let it get to you.
01:49Whoever wrote it was not trying to be helpful.
01:52It's safe to dismiss both rants and raves because neither offer specific advice
01:57on how to improve your next performance.
02:01No matter how well you think you did-- and indeed, you may have delivered a knock-
02:05out performance--you are not going to please everyone.
02:08It may be that you are delivering a message that's difficult but important for
02:12the audience to hear, or maybe somebody in the audience hasn't had enough to eat
02:16and he is just playing crabby.
02:18If you receive a few negative evaluations that differ drastically from the bulk
02:22of your reviews, it's not you that's has a problem.
02:25Don't waste a minute of your life worrying about a few negative evaluations.
02:31However, if you find that your audience has found areas you can improve, good for you.
02:36An honest critique means that you can use this feedback to help improve
02:39your next presentation.
02:41And most importantly, please take note of all the specific things you do well.
02:47When you learn and grow from a positive and balanced place, you'll be in a
02:51fantastic position to connect with your audience for every presentation.
Collapse this transcript
Conclusion
Final inspiration
00:00Throughout this course we've covered a number of techniques that can help you
00:04become a more effective speaker.
00:06I often emphasize the importance of developing confidence.
00:09Your confidence will grow as you gain more experience.
00:13Remember, you don't have to be perfect when you present.
00:16In fact, perfection is highly overrated.
00:19A few mistakes here and there make you human.
00:23So if you've made a presentation misstep, go easy on yourself.
00:27A flub or two in delivery probably won't make or break your career.
00:31Instead, learn from your mistakes and move on.
00:35Learning and growing from your experience is exactly how you develop the
00:39confidence you need to become an effective public speaker.
Collapse this transcript


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