Start learning with our library of video tutorials taught by experts. Get started

Marketing Tips
Illustration by Richard Downs

Marketing Tips

with Justin Seeley and Brad Batesole

Video: Using surveys to guide business decisions

Become more productive and boost the impact of your marketing efforts with Brad Batesole's weekly marketing tips on everything from social media to digital advertising to techniques and tools. Every week you'll find a new and immediately actionable tip to help you build your community, track engagement, measure analytics, generate brand awareness, or help you accomplish other marketing goals. In addition to sharing from his bank of experience, Brad will answer questions submitted by lynda.com members. Send your question directly to him via brad@lynda.com and you might just see it in a future episode! Tune in every week to keep your marketing efforts fresh.
Expand all | Collapse all
  1. 4m 50s
    1. Using surveys to guide business decisions NEW
      4m 50s
  2. 43s
    1. Welcome: Handoff
      43s
  3. 8m 29s
    1. Using Peek to provide usability testing
      2m 58s
    2. Prequalifying traffic when running pay-per click ads
      2m 11s
    3. Marketing the cost of your service with customers
      3m 20s
  4. 1m 36s
    1. Handing off the series to Brad
      43s
    2. Welcome to the series
      53s
  5. 5m 47s
    1. Tracking your Twitter analytics
      3m 26s
    2. How to properly reply to someone on Twitter
      2m 21s
  6. 7m 15s
    1. Using the new Pinterest messaging system
      2m 15s
    2. How to create Rich Pins on Pinterest
      5m 0s
  7. 10m 59s
    1. Five ways to improve your WordPress blog
      6m 19s
    2. Growing your email list with a WordPress blog
      4m 40s
  8. 12m 23s
    1. How to get your tweets noticed
      6m 57s
    2. Adding Twitter card functionality to your blog
      5m 26s
  9. 10m 2s
    1. How to create a more engaging Instagram profile
      2m 14s
    2. The do’s and don’ts of Instagram marketing
      7m 48s
  10. 7m 29s
    1. Exploring the redesigned Facebook Page layout
      2m 39s
    2. Exploring the new Facebook Save feature
      4m 50s
  11. 11m 27s
    1. Customizing your profiles 101
      7m 22s
    2. Exploring the benefits of premium accounts
      4m 5s
  12. 11m 8s
    1. How to create custom audiences on Facebook
      5m 5s
    2. How to improve your reach without using ads
      6m 3s
  13. 7m 17s
    1. How to use hashtags in Twitter search
      3m 40s
    2. How to make a refined search on Twitter
      3m 37s
  14. 13m 40s
    1. What is CASL?
      7m 9s
    2. Five Ways to prepare your business for CASL
      6m 31s
  15. 7m 23s
    1. Creating content for LinkedIn
      3m 43s
    2. Using the LinkedIn publishing platform
      3m 40s
  16. 6m 26s
    1. Using Snapchat to engage customers
      2m 56s
    2. Six second story telling with Vine
      3m 30s
  17. 6m 13s
    1. Five ways to deal with negative comments
      2m 33s
    2. Creating a community around caring
      3m 40s
  18. 9m 51s
    1. Five Apps for social media management
      4m 53s
    2. How to reach your audience on mobile
      4m 58s
  19. 6m 3s
    1. Using Hootsuite to cross post your content
      2m 50s
    2. Scheduling posts with Hootsuite
      3m 13s
  20. 6m 49s
    1. 5 Ways to use Instagram for business
      3m 9s
    2. How to run a contest using Instagram
      3m 40s
  21. 7m 30s
    1. Creating a URL shortener with Bitly Pro
      2m 34s
    2. Five Ways to track your social media efforts
      4m 56s
  22. 5m 33s
    1. How to setup your Vine profile URL
      2m 28s
    2. Tips & tricks for better Vine videos
      3m 5s
  23. 10m 34s
    1. How to write better blog posts
      5m 59s
    2. Ten ideas for your next blog post
      4m 35s
  24. 7m 44s
    1. How to set your YouTube Channel URL
      2m 34s
    2. How to use tags effectively on YouTube
      5m 10s
  25. 12m 32s
    1. How to create a Pinterest business account
      4m 16s
    2. Five ways to use Pinterest for your business
      8m 16s
  26. 12m 44s
    1. How to run a contest on Facebook
      7m 30s
    2. How to use your Facebook Insights data effectively
      5m 14s
  27. 7m 2s
    1. How to claim your Google+ vanity URL
      2m 49s
    2. How to use hashtags on Facebook, Twitter, and Google+
      4m 13s
  28. 15m 15s
    1. How to grow your email list with Twitter
      7m 21s
    2. How to run a contest on Twitter
      7m 54s

Watch this entire course now —plus get access to every course in the library. Each course includes high-quality videos taught by expert instructors.

Become a member
please wait ...
Watch the Online Video Course Marketing Tips
3h 54m Appropriate for all Jan 08, 2014 Updated Jan 28, 2015

Viewers: in countries Watching now:

Become more productive and boost the impact of your marketing efforts with Brad Batesole's weekly marketing tips on everything from social media to digital advertising to techniques and tools. Every week you'll find a new and immediately actionable tip to help you build your community, track engagement, measure analytics, generate brand awareness, or help you accomplish other marketing goals. In addition to sharing from his bank of experience, Brad will answer questions submitted by lynda.com members. Send your question directly to him via brad@lynda.com and you might just see it in a future episode! Tune in every week to keep your marketing efforts fresh.

Subjects:
Social Media Marketing Marketing Content Marketing Small Business Marketing
Authors:
Justin Seeley Brad Batesole

Using surveys to guide business decisions

Closed captioning isn’t available for this video right now. New videos usually include captioning a few weeks after they’re released.

Find answers to the most frequently asked questions about Marketing Tips .


Expand all | Collapse all
please wait ...
Q: Why can't I earn a Certificate of Completion for this course?
A: We publish a new tutorial or tutorials for this course on a regular basis. We are unable to offer a Certificate of Completion because it is an ever-evolving course that is not designed to be completed. Check back often for new movies.
 
Share a link to this course

What are exercise files?

Exercise files are the same files the author uses in the course. Save time by downloading the author's files instead of setting up your own files, and learn by following along with the instructor.

Can I take this course without the exercise files?

Yes! If you decide you would like the exercise files later, you can upgrade to a premium account any time.

Become a member Download sample files See plans and pricing

Please wait... please wait ...
Upgrade to get access to exercise files.

Exercise files video

How to use exercise files.

Learn by watching, listening, and doing, Exercise files are the same files the author uses in the course, so you can download them and follow along Premium memberships include access to all exercise files in the library.


Exercise files

Exercise files video

How to use exercise files.

For additional information on downloading and using exercise files, watch our instructional video or read the instructions in the FAQ .

This course includes free exercise files, so you can practice while you watch the course. To access all the exercise files in our library, become a Premium Member.

Are you sure you want to mark all the videos in this course as unwatched?

This will not affect your course history, your reports, or your certificates of completion for this course.


Mark all as unwatched Cancel

Congratulations

You have completed Marketing Tips.

Return to your organization's learning portal to continue training, or close this page.


OK
Become a member to add this course to a playlist

Join today and get unlimited access to the entire library of video courses—and create as many playlists as you like.

Get started

Already a member ?

Become a member to like this course.

Join today and get unlimited access to the entire library of video courses.

Get started

Already a member?

Exercise files

Learn by watching, listening, and doing! Exercise files are the same files the author uses in the course, so you can download them and follow along. Exercise files are available with all Premium memberships. Learn more

Get started

Already a Premium member?

Exercise files video

How to use exercise files.

Ask a question

Thanks for contacting us.
You’ll hear from our Customer Service team within 24 hours.

Please enter the text shown below:

The classic layout automatically defaults to the latest Flash Player.

To choose a different player, hold the cursor over your name at the top right of any lynda.com page and choose Site preferences from the dropdown menu.

Continue to classic layout Stay on new layout
Exercise files

Access exercise files from a button right under the course name.

Mark videos as unwatched

Remove icons showing you already watched videos if you want to start over.

Control your viewing experience

Make the video wide, narrow, full-screen, or pop the player out of the page into its own window.

Interactive transcripts

Click on text in the transcript to jump to that spot in the video. As the video plays, the relevant spot in the transcript will be highlighted.

Learn more, save more. Upgrade today!

Get our Annual Premium Membership at our best savings yet.

Upgrade to our Annual Premium Membership today and get even more value from your lynda.com subscription:

“In a way, I feel like you are rooting for me. Like you are really invested in my experience, and want me to get as much out of these courses as possible this is the best place to start on your journey to learning new material.”— Nadine H.

Thanks for signing up.

We’ll send you a confirmation email shortly.


Sign up and receive emails about lynda.com and our online training library:

Here’s our privacy policy with more details about how we handle your information.

Keep up with news, tips, and latest courses with emails from lynda.com.

Sign up and receive emails about lynda.com and our online training library:

Here’s our privacy policy with more details about how we handle your information.

   
submit Lightbox submit clicked
Terms and conditions of use

We've updated our terms and conditions (now called terms of service).Go
Review and accept our updated terms of service.