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In this course, author Tim Slavin shows how to design and code an HTML email newsletter, including setting the final dimensions and color palette, placing images and copy in the code structures of the file, and defining the newsletter's parameters with tables within tables. The course demonstrates each step of building an HTML newsletter, up to testing and sending the email.
Thanks for watching this course. Hopefully, this course has helped you learn more about coding and designing HTML e-mail. To continue your training in design and coding of HTML e-mails, here are a few sites that I find useful. MailChimp has an excellent resources page, as well as a blog that's worth reading and keeping up with. In addition, Campaign Monitor also has an excellent resources' page and their blog covers a number of topics over time that address common issues people have, as they use and create e-mail.
If you're interested to learn more about editorial calendars, this Wikipedia entry has a good description, as well as links at the bottom to a number of articles on the topic, if you want to learn more about how to organize content, so that you can publish it in your e-mail newsletter, Facebook, Twitter and all these other places. The last resource I would mention is an article that I published starting in 2003 or 2004, when I couldn't find information about how to design and code HTML e-mail newsletters.
My focus is to be vendor neutral and to link and describe articles and information that I find every year or so that cover topics about e-mail design and e-mail coding very well. There are many, many, many other websites that discuss e-mail marketing online, and I encourage you to use Google. Good luck and thank you again for your time!
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