From the course: Learning to Run Webinars
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Building client relationships with webinars
From the course: Learning to Run Webinars
Building client relationships with webinars
- [Voiceover] Let's discuss some ways that businesses can use webinars to build and strengthen customer and client relationships. Webinars can be a great tool for nurturing client relationships. With webinars you can offer service, information, and support to your customers without travel. To strengthen relationships with existing customers businesses need to ensure that the webinar offers something of value to the target audience. There are many ways that a business can provide value to an audience of existing customers or clients with a webinar. A business can help existing customers learn more about how to use their product or service by holding a training event. For example, a computer hardware company may hold a training webinar for their customers showing how to install an upgrade to their latest product. Another valuable add for customers could be an informational presentation. A company could review techniques, features, or functions that can help customers make the most of…
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