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Raising your Klout score

From: Monday Productivity Pointers

Video: Raising your Klout score

Hi. You sign up for Klout, link up all your social networks, If your Klout score starts dropping, then maybe it's time to I'm logged into Klout right now.

Raising your Klout score

Hi. This is Jess Stratton and welcome to Monday productivity pointers. Klout is a web app that monitors your social Klout, that is, how influential you are with your social marketing and contacts, how often do you drive people to comment, discuss, retweet or share things. You sign up for Klout, link up all your social networks, and from there, it calculates a score from one to 100. Now a one would be somebody who signed up for the service but never used it. A 100 is somebody like Kim Kardashian.

Your Klout score is always fluctuating based on your online actions. Now they call these signals, things like how often you get retweeted and share information. So why would you want to use Klout? Well mainly to see how you are doing with your marketing efforts for one. But also maybe just to see how good you are in keeping up with your colleagues and friends on line. If your Klout score starts dropping, then maybe it's time to start ramping up your efforts to keep in touch with people. Today I am going to show you how easy it is to make sure all your accounts are linked up, because you can't get a better score if you are not connected.

I'm logged into Klout right now. And let's see what accounts I'm linked up to. Now, even if you've gone through and linked a bunch of accounts, it's always good to come back and check. Because there may be more services that Klout will start to measure and you're using but you haven't connected the two yet. So I'm going to select my name, and go down to Settings in the top right. On the left hand side I'm going to choose connected Networks. Now to start you have to be connected to at least Facebook or Twitter, but there's a long list of social networks. That if you're part of those networks, you'll want to link up to Klout.

For example, I have a Google+ account. I'm not connected. I know this because I'm given the option to connect right next to it. So I'm going to click the orange Connect Now button to connect up my Google+ account. Now, I am not signed into this computer with Google already. So, it's giving me a prompt to sign in. I click Sign In, and now I have to give Klout authorization to connect me, I can click allow access I'm going to close out of this because I don't need to tweet with anybody that I've added this account. And now I can see that I'm connected. If at any time for whatever reason I want to unlink accounts, all I have to do is click unlink next to the social network, and it won't be measured by Klout any more.

Now, while we're in these settings, there's one more thing I want to show you. If I click on Profile Settings, I'm going to scroll down because I'm given the choice of whether I want Klout to make posts to Facebook on my behalf or not. It's good to know this option is here. Because Klout may be posting things to your Facebook account and you didn't even know it was doing it. So if you don't want Klout making posts on your behalf, simply uncheck these. Now that your accounts are added the next step is to create content that is actually worth sharing. I'm going to come over to my profile.

This is going to show me my most influential moments from the past 90 days. This means it's the most influential post that I made that got the most comments. Maybe people shared it, a lot of people liked it, people commented it, all these things count towards me being influential. If I ever want to know what kinds of things I'm doing that's working, I can always come back here and look at these moments, and see what the influential ones had in common. So, what's a good post? An open ended question, a funny video, something informational? The key is value. What are you offering? Inspiration, information, maybe even just a good laugh on a rainy day.

If you can't answer what you're offering, then sometimes just a simple rephrase is all that's needed. You can still post the same thing, you're just, angling it a little bit differently, to add value to it. Remember, Klout isn't about how often you post, it's about what you post. Think quality, not quantity. Engage people with your content, ask questions, post useful things. Encourage sharing comments and more questions. So another reason alone to use Klout is to measure how you're engaging your social networks.

From there you can adjust accordingly. If you're posting things but not getting a lot of retweets or starting any conversations and you'd like to think about what you're posting. Asking open ended questions can encourage discussion. Setting rules for your post can also help with quality. For example, I have strict rules with myself. It just helps me know and keep track with what I'm putting out there. When I post it's either to inform or entertain. So with these two simple rules I can guarantee quality from my own post and never have to worry about it or question it.

Now, if you want to find out whether you're being influential by Twitter, or Facebook, and what kinds of things you're posting you can actually filter this view. I can come up here and click on the little gear icon. Right now, it defaults to viewing all my recent moments. But if I just wanted to see what was going on from Twitter, I can filter it to only show me my influential Twitter posts. This means any tweet that came from Twitter that was marked towards me being an influential person. Its going to show up on this list. Now if this list is getting old, for example, I haven't seen a whole lot of influential moments but there's a lot for Facebook.

This can tell me that I need to ramp up my efforts on Twitter. There's another quicker way to see this though. I can click Home and look at my stats. On Show Stats on the right hand side I have it turned on, so that's how I can see these, I can highlight this and its going to show me that Facebook is contributing 75.72% of my Klouts Score I can hover my mouse to see where the rest of my score is coming from. In this case, Twitter and just a little bit from LinkedIn. I can also scroll down and see people that engaged me or influential moments.

Here's one last tip. Build a community. Even a small one. Be friends with folks who will follow you back and engage in conversations with you. Overtime you'lll find it will just happen, your community will grow, and along with this will be your Klout score. There's also one added bonus to having community friends on a social network. You may find that social Klout can really help you get your name out there which is great if you're trying to build your brand as a person or even if you're using it for a marketing brand. You may also find one other neat thing.

These social networks can actually be quite fun.

Show transcript

This video is part of

Image for Monday Productivity Pointers
Monday Productivity Pointers

119 video lessons · 49382 viewers

Jess Stratton
Author

 
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  1. 3m 3s
    1. Get your Google Calendar schedule by email every morning
      3m 3s
  2. 10h 14m
    1. Welcome to the series
      1m 13s
    2. Running a group meeting with coworkers
      7m 19s
    3. Recording and marketing chat on air
      8m 30s
    4. Creating a quick presentation
      5m 37s
    5. Presenting from an iPad or computer
      3m 36s
    6. Migrating your accounts to Mint.com
      9m 55s
    7. Setting budgets and goals
      7m 4s
    8. Collaborating on team documents
      5m 53s
    9. Creating an online photo gallery
      4m 58s
    10. Kickstarter: Setting up your project
      10m 41s
    11. Driving traffic to your project
      5m 48s
    12. Conducting a voice call with a virtual team
      6m 40s
    13. Adding video and chat notifications
      4m 7s
    14. Accepting a payment with Square
      4m 35s
    15. Using the Square Wallet
      2m 32s
    16. Setting up shop on Etsy
      6m 31s
    17. Tracking your Etsy sales with Shop Stats
      4m 9s
    18. Raising your Klout score
      7m 3s
    19. Earning Klout perks
      4m 55s
    20. Skydrive: Collaborating on team documents
      4m 56s
    21. Skydrive: Accessing files on the go
      2m 57s
    22. Setting up Google alerts to track your data
      5m 5s
    23. Removing a page from the Google search index
      4m 42s
    24. Browsing privately in public
      4m 38s
    25. Cleaning up your session before logging out
      5m 8s
    26. Troubleshooting a remote computer with TeamViewer
      3m 42s
    27. Taking screenshots from a PC
      4m 12s
    28. Taking screenshots from a Mac
      3m 36s
    29. Setting up Find My iPhone
      3m 36s
    30. Using iCloud to find an iPhone
      3m 49s
    31. Sampling color from the screen
      5m 27s
    32. Using ColourLovers.com for inspiration
      3m 22s
    33. Get an audio clip onto YouTube using iPhoto
      5m 49s
    34. Creating playlists and customizing your YouTube channel
      5m 41s
    35. Record your screen using QuickTime
      3m 14s
    36. Record your screen using CamStudio
      2m 34s
    37. Using Tempo Smart Calendar when you are going to be late
      3m 9s
    38. Using Twist to let your customers know where you are
      3m 38s
    39. Using Wunderlist to track multiple projects
      9m 0s
    40. Use the Wunderlist browser extension to create tasks on the web
      5m 46s
    41. Using Smart Mailboxes with Mac Mail
      6m 52s
    42. Customizing the Mac Mail View
      7m 13s
    43. What's a firewall?
      7m 36s
    44. What is the Cloud?
      4m 42s
    45. Creating your own recipe with IFTTT
      7m 19s
    46. Browsing existing recipes with IFTTT
      5m 7s
    47. Installing the Feedly browser extension
      6m 34s
    48. Customizing Feedly
      6m 53s
    49. Understanding the basics of Twitter
      9m 9s
    50. Using Tweetdeck to handle multiple accounts
      9m 14s
    51. Working with URL Shorteners
      5m 45s
    52. Using bit.ly
      8m 31s
    53. Creating Quick Parts to re-use text
      6m 19s
    54. Moving your Autotext to a new computer
      6m 7s
    55. Shutting off access to social networks
      6m 18s
    56. Hiding taskbars
      2m 36s
    57. Exploring the iOS 7 Update
      10m 7s
    58. Running a productive online meeting
      3m 44s
    59. Getting meeting minutes faster
      6m 47s
    60. TextExpander for Mac
      7m 6s
    61. Breevy for Windows
      3m 44s
    62. Using Smart Folders on a Mac
      5m 52s
    63. Using Windows Libraries
      4m 25s
    64. Finding large attachments in your email apps
      5m 13s
    65. Use Ninite to install all your PC apps at once
      3m 30s
    66. Use Get Mac Apps to install your Mac apps at once
      2m 56s
    67. Creating a disposable email address with Guerrilla mail
      4m 7s
    68. Creating an email address that lasts only 10 minutes
      3m 16s
    69. Finding and adding local vendors to enhance your iOS reminders
      3m 45s
    70. Adding geofencing to Find My Friends
      3m 20s
    71. Turning a Word document contract into a PDF
      4m 1s
    72. Turning a PowerPoint presentation into a PDF
      4m 10s
    73. Resetting browser site passwords
      7m 11s
    74. Disabling toolbars, resizing screens, and accidentally closed tabs
      7m 42s
    75. Identifying your wifi's weakest link
      7m 59s
    76. Setting up dual band speed on your router
      7m 36s
    77. Add your social media activity to your website
      8m 54s
    78. Using WordPress mobile to update on the go
      4m 48s
    79. Matching the header row on your spreadsheet files
      8m 20s
    80. Using a formula to merge first and last name columns
      5m 58s
    81. Using JoliDrive to browse cloud app data
      5m 11s
    82. Using JoliDrive on an iPad
      4m 31s
    83. Finding deals on eBay using misspelled listings
      4m 18s
    84. Searching for promotional and coupon codes online
      5m 52s
    85. Sending real postcards from your computer with Postagram
      4m 25s
    86. Using Postagram to send a real postcard from your smartphone
      3m 55s
    87. Getting to Inbox Zero
      11m 4s
    88. Using existing GMail labels with Mailbox
      3m 19s
    89. Adding 2-step authentication
      3m 39s
    90. Enabling in-app PIN codes
      3m 31s
    91. Accessing your digital movies
      5m 20s
    92. Copying movies onto a device
      3m 25s
    93. Using Genius Scan to scan your documents
      3m 34s
    94. Sending your scans
      2m 41s
    95. Using Acrobat to ink sign a PDF
      4m 49s
    96. Writing a letter of recommendation
      7m 49s
    97. Constructing a successful press release
      4m 48s
    98. Troubleshooting wireless security
      4m 48s
    99. Writing a claim letter
      5m 22s
    100. The best reasons to try online chat customer service
      5m 9s
    101. How to do a firmware update
      6m 34s
    102. Siri, your iPhone assistant
      4m 48s
    103. Writing an email that gets read
      4m 51s
    104. Writing an email that requires action
      2m 54s
    105. Your Blu-ray questions answered
      3m 50s
    106. Using LittleBit to photograph your goal progress
      3m 9s
    107. Exporting WordPress blog entries
      3m 28s
    108. Understanding how Office 365 works
      5m 9s
    109. Using Waze for crowdsourced GPS
      2m 58s
    110. Downloading your Facebook timeline
      3m 10s
    111. Scheduling email with Boomerang
      4m 24s
    112. Google Labs for Calendar
      2m 58s
    113. Finding missing songs in iTunes on your iPhone
      2m 10s
    114. Requesting your Twitter archive
      2m 59s
    115. Using Doodle for easy group scheduling
      4m 59s
    116. Easily remote to another computer with Join.me
      3m 47s
    117. Keyboard shortcuts for YouTube
      2m 58s
    118. Easily annotate images with Skitch
      6m 4s

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