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It is not enough to meet somebody one time, have a great conversation and then assume that you've built a connection. You must have a strategy for and commitment to recurring connections in order to become a great connector, it is a bit like an exercise program. Many people decide that they want to be healthier and look better so they buy a gym membership but soon they stop going to the gym and later become frustrated that they wasted the money on the membership and did not get the results they wanted.
It is the same thing with the connections you build, you need to go back to them over and over to make those connections stronger and in order to be successful at doing that you need a system. As you follow that system on an ongoing basis, you will find that the connections that you've built start to grow and flourish, just like a person's muscle tone strengthens as they consistently go to the gym. In this chapter, I'll discuss some of the principles of recurring connections and the tools available to help those connections grow.
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