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Help your organization embrace change and make sure new initiatives are successful. In this course, Britt Andreatta, PhD, shows you how to lead your organization through change in a five-phase model that includes assessing the need for change, deciding who to involve, designing the change, announcing it, and implementing it in a way that sticks.
Along the way, the course covers techniques that will increase the likelihood of your change succeeding, such as anticipating resistance, creating a compelling vision, and using emotional intelligence to build staff consensus.
(MUSIC) I'm Dr. Britt Andreatta. And I'm pleased to welcome you to this course on Leading Organizational Change. I've spent my professional career consulting and training on leadership and management. Did you know that 70% of change initiatives fail? Isn't that astonishing? Think about the impact that has across every industry and market. These failures are largely due to ineffective leadership. The people in charge of designing, and or implementing the change did not take into account key factors that ultimately undermine their success.
Unlike leading innovation, leading a change initiative is challenging. Because you're asking people to do something that they didn't initiative. The ability to help people embrace change is crucial to your success as a leader. Whether you're about to lead your organization through a major change process, or your leader implementing a change that's already been designed, you'll gain valuable insights, when increase your effectiveness in leading change. Knowing how to lead change is not only important, but imperative. So let's get started.
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