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Creating a successful newsletter means spending less time on repetitive tasks and more time creating the design. In Designing a Newsletter, graphic designer and Adobe Certified Instructor Nigel French teaches effective design and production techniques. He uses Adobe InDesign, Illustrator, Photoshop, and Bridge to create an eight-page newsletter that's eye-catching and impactful. Nigel establishes an efficient workflow using multiple programs, examines the aesthetics of integrating text with images, and teaches best practices for outputting a final document. Exercise files accompany the course.
I am going to point out some useful settings for proofing your document. So I'm going to go to File and Print, and if we just want to output two pages to one sheet, two-letter size pages to an 11x17 sheet, then we need to choose Spreads. We have a little preview down here, showing us what we are going to get. I'll then need to change my Paper Size from Letter to 11x17 assuming that our printer is capable of this page size. Since we aren't using any bleeds, we can't print at 100% size.
I now need to change the Orientation of my page by clicking on this icon, and we can see things are looking a lot better down there. Since we are not using any bleeds, since we have no elements that go to the edge of the page, we don't need any Marks and Bleeds turned on here. We are able to print at 100% size. I'll click now on Graphics, Output can stay just as it is, Graphics. Send Data, in your early proofing stages, you might consider sending Proxy images, low resolution versions of your images just so that the whole process will be quicker. But when you do come to send the final print, Optimized Subsampling is the one that we want.
So those are some things that you might want to consider, but let's also think about how we can impose the pages and make a really realistic mockup of the newsletter, printed back to back and presented as an 8 page publication. This is going to require that we change our document from reader spreads which is what we have right now with the numbers running sequentially from 1 to 8 to printer spreads where we have the first page next to page 8, and well we have page 2 will be next to page 7, page 6 next to page 3, and pages 4 and 5 as sent to spread, would remain as they are.
Rather than having to shuffle our pages around here on the Pages panel, InDesign has a very useful plug-in called Print Booklet that will do this for us, or at least, it will output a PDF, a Portable Document Format file where our pages are imposed as reader spreads. So let's just take a look at the Setup options here. We want to make sure that we are outputting to a PDF printer. We want the whole range 2-up Saddle Stitch. This doesn't matter since we don't have any Marks and Bleeds, and we don't have any blank printer spreads either. So those two options are practically irrelevant.
Let's go to the Print Settings where we'll need to go to Setup and say that we want to output this on 11x17 sheet, Landscape Orientation, and then we can click OK to that. We might even want to save this as a preset, so that next time that we do this, we can just choose that preset rather than having to change the actual options. Now, we'll now click OK, there is the preset, and now if we look at the Preview, we get an idea of how our pages are going to be imposed. We have a little kind of watermark there on this preview indicating what page is what, page 2 next to page 7, page 6 next to page 3, odd numbered page is always on the right, and the total should always equal one more than the number of pages in your publication. So they should always add up to 9, which they do.
So now when I click Print, that is going to make a PDF file. So here we are in Acrobat with the imposed pages. We now have 4 tabloid size pages derived from our 8 Letter size pages, and to make our mockup, we are going to output first the odd pages, then assuming your printer supports this, turn the page over, and output the even pages. Now before we can do that, we need to setup the Page Setup properties here in Acrobat. We want to say the Paper Size that we are after is Tabloid, and we can now go to the Print dialog box, where we want to make sure there is a correspondence between the Document Size and the Paper Size, good.
They are both the same and then we can choose to output first of all, the Odd Pages, 2 odd pages, turn them over, and then output the Even Pages and you've got yourself a mockup.
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