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Creating a successful newsletter means spending less time on repetitive tasks and more time creating the design. In Designing a Newsletter, graphic designer and Adobe Certified Instructor Nigel French teaches effective design and production techniques. He uses Adobe InDesign, Illustrator, Photoshop, and Bridge to create an eight-page newsletter that's eye-catching and impactful. Nigel establishes an efficient workflow using multiple programs, examines the aesthetics of integrating text with images, and teaches best practices for outputting a final document. Exercise files accompany the course.
Okay, here is the story so far. We are in newsletter09 and we have mapped out the different parts of our page for content and we have drawn our frames on the relevant layers and if we move through the document, we can see those frames. The blue frames are to contain text, the red frames are already filled with pictures which have been fitted, cropped, scaled where appropriate and there are also some green frames which will contain repeating content that's going to stay pretty much in the same place from month to month.
Before we place our text files, we want to make sure that we are on the text layer and that the text layer is unlocked. Just to make sure I don't interfere with the pictures layer, I'm going to lock that layer. There is a text file that is also going to go on this layer, the page furniture layer so I'll leave that unlocked for now. To access my text files, I'm going to use Bridge. So I could either come here or just click on the Bridge icon up here on the control panel. Here in Bridge, I see the content of my text folder. If you don't automatically come to this folder and frankly, it's unlikely that you would, here's how you navigate to it.
From the Desktop if your exercise_ files folder is on the Desktop, open that, newsletter_final > text. We see the text files have been named alphanumerically just to make it easier for us to figure out what file goes on what page. I'm now going to switch my Bridge mode from Full Mode to Compact Mode. That will collapse all of the other panels with the exception of the Content panel, which I'm now going to resize and reposition off to the right.
Then I'll get the first of my text files, the main article on Page 01 and drag that into the frame waiting for it. Now when I do this, the text just comes in, in the basic paragraph style i.e. the default style. We haven't controlled the appearance of the text at all at this point. So the text is coming in. We are just dumping the text on our page. We are not particularly concerned with how it looks at the moment. That's something that we are going to address in a later step. For now, I might just want to do this though.
If I select this text frame, obviously, this one needs to go to three columns. I can change the number of columns up here using the column divider on my control panel. If you don't see this, because maybe you have a smaller monitor, you will get the same option on to the Object menu > Text Frame Options. Number of columns, 3. In addition to that, there are going to be some stories that need to be threaded from one page, or from one path of one page to another text frame. This being a case in point, this opening article begins on Page 01, it ends on Page 08. So I need to click on that red plus symbol.
Now move to Page 08 and I can come and click down here to move to the last page, where I have two empty text frames waiting for it. I could now click in this first one on the left, reload my cursor and then click in the one on the right. To save myself one step, I'm going to hold down the Option key that will reload my cursor for me. Then move over to this one and I'll hold my Option or Alt key again, it reloads my cursor for me and the remainder of the text, the over-matter for now, I'm going to put on to the pasteboard, just so we have an idea of how much we are running over.
But we are not overly concerned about this yet because the text has come in 12 points. We are going to make it 10 points. So we are going to do other things to it. So we know that it's going to occupy less space than it currently is occupying. So having done that, I'll now return to my first page and repeat that process until I place all of these text files. You don't need to see me do all of that, but let me show you how when you have multiple files that go on the same spread, you can do a multiple drag-and-drop from Bridge.
I will just quickly finish off page 01_ news in brief. I'll drag down to there. The TOC is going to go up here. Now the TOC needs to be threaded from this one into this one and then into this one and any over-matter, I can just click on the pasteboard and there is no over- matter in that case. It's just created an empty frame for us, which I'm going to delete because we don't need that. The news in brief section down here, if we just pop back to the finished version for a moment, we can see it actually runs in four columns as opposed to three.
So I'm going to select that and make that into a 4-column text frame. Now I'll move to the next spread, Option+Page Down or Alt+Page Down, and here is where we want to do the multiple drag-and-drop because we have this story, this story, this story, and this story that all go on this spread. So I'm going to drag over from Bridge into my InDesign layouts into the first of those frames, the editor's letter and then when I click on my InDesign layout, that first file is placed.
Now if I move my cursor just to the right, we can see that to the right of the cursor itself, we have a number in parenthesis and that's how many text files that cursor is loaded with. The second of them is the letters, just going to go there and the third is the masthead, which will go there, and the fourth, our second article, which is going to go there. Once again, we need to determine the number of columns. This one needs to be changed to 3 and these two need to be changed to 2 and because they both get the same treatment, I'm going to do a multiple selection by holding down the Shift key and this time I'll do it using the menu items just for a bit of variety. Object > Text Frame Options, we'll make that 2. Okay, so I'll continue to do this. Join me in the next movie where we have all of our text files in place.
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