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Creating a successful newsletter means spending less time on repetitive tasks and more time creating the design. In Designing a Newsletter, graphic designer and Adobe Certified Instructor Nigel French teaches effective design and production techniques. He uses Adobe InDesign, Illustrator, Photoshop, and Bridge to create an eight-page newsletter that's eye-catching and impactful. Nigel establishes an efficient workflow using multiple programs, examines the aesthetics of integrating text with images, and teaches best practices for outputting a final document. Exercise files accompany the course.
Now that we fitted our pictures, we need to apply some cropping and scaling to our pictures on an as-needed basis. So I'm going to do the pictures on the first page and then I'll go and do the rest of the document off camera, but here we'll see the techniques used. Beginning with this one, I'm going to zoom in on the image first off all. Command+Spacebar and then click and drag over that image to enlarge your view of it. And obviously, in the case of this one, we need to move the image to the left.
When I choose my Direct Selection tool, that's the white arrow, and then click on the image, we see the image bounce in the inverse color to whatever is your layer color. So here, layer color, red. The inverse color is cyan and I now can move that image to the left. I can drag it but to make sure that I don't move the image top and bottom, because top and bottom, it fits exactly, I'm going to use my left nudge arrow. If I want to move in bigger increments, then I'll also hold down my Shift key.
Now, hold down spacebar, clicking and dragging to move my document within my document window, the dog can stay as it is for now and this one, we need to move down, so that we are not cropping off of the top of the subject's head. I'll now zoom out, Command+Option+0 or Ctrl+ Alt+0 and zoom back in again on our main image. Now with this image, I don't think I need to crop it so much as I need to scale it. When I click on it, we can see there is not much wiggle room top and bottom. We have a little bit, but not too much. So the aspect ratio of the frame is very similar to the aspect ratio of the picture itself. I can scale this picture in a couple of different ways.
What I'm after is seeing a bit less of this tree on the right-hand side here, the right-hand side as we look at it and seeing a bit more of our subjects. One way to scale it would be to choose the bottom left-hand reference point. The bottom left-hand, because that's the point that we want to remain fixed. Now if I just pop back to the finished version for a moment and remind you of the treatment that we are going to give this image, we are going to cut out the taller of our two subjects so that her head pops up over the top of the picture frame.
With that in mind, with this version, before we get to do the partial cut out on that, it's going to look like we are quite severely cropping the top of her head, but we'll address that in a later movie. But for now, she is going to need to be cropped like that and I'm also going to scale it some more and this time, I'll use a different technique. I will hold down the Shift key, so I'm scaling proportionally and grab the top-right hand anchor point and then just drag that up and a little bit more to about there I think. So I'll go ahead and do the rest of the scaling of the images off camera and see you in the next movie with newsletter07.
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