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Creating a successful newsletter means spending less time on repetitive tasks and more time creating the design. In Designing a Newsletter, graphic designer and Adobe Certified Instructor Nigel French teaches effective design and production techniques. He uses Adobe InDesign, Illustrator, Photoshop, and Bridge to create an eight-page newsletter that's eye-catching and impactful. Nigel establishes an efficient workflow using multiple programs, examines the aesthetics of integrating text with images, and teaches best practices for outputting a final document. Exercise files accompany the course.
Having loaded the styles from the finished version of the newsletter, we are now ready to apply those styles. For now I'll turn off my baseline grid and my other guides by pressing W and I'm going to tear off my Paragraph Styles panel and expand it so that we can see as many of those styles as possible. If you have a very long style sheet list, you might want to choose Small Panel Rows. I think I'll do that. We could also arrange our styles in folders on our Paragraph Styles panel into what are called Style Groups. When these were introduced in InDesign CS3, I thought them a great idea, but I've since come to change my mind about those, and I prefer not to use them. But you can see that I have named my styles for the section they apply to. So all the Calendar styles begin with the word Calendar, or the Review styles with the word Review, etcetera.
So firstly, these styles up here, the TOC if I zoom in on this section, I'll place my place my cursor anywhere in that story, Command+A to select all, and I'll start out by pressing TOC to apply that to them, and then for the head, TOC head and we see that style incorporates a color with a rule above it and then this one right here TOC head. Profile, TOC head.
Now we've got a problem here and the problem is that they don't all begin in a new frame. So let's change one of the style definitions. I'm going to right-click on TOC head, edit that one, and then come to my Keep Options. And what I want to change here is this Start Paragraph Anywhere. I'm going to change that to In Next Frame. Now if I zoom out, problem's sorted. I'll come down here to my sidebar article, click my cursor in there, select all, and this is going to get the sidebar style. Now unfortunately, my styles are currently not in alphabetical order. So I'm going to change that. I'm going to choose Sort by Name to make sure they are in an alphabetical order because I lost that for a moment. So that's going to be sidebar and then each of the headlines will be sidebar head. You don't need to select the whole paragraph.
Just being in the paragraph is sufficient. Sidebar head, sidebar head. Now if we move to page 2, I forgot to thread that to page 2. So here is how we do that. I'll choose the Selection tool, click on red plus, move to page where we want it to go, hover over the frame that we want it to go into. We are not actually seeing the frame because I have the guides turned off, but that's okay. You can see we have the parenthesis surrounding the cursor, meaning that I'm over a frame, and then click right there and the text will go into it.
Let's zoom in on that, back to my Type tool and apply the styles. So the rest of it is just a repetition of the editor's letter, begins with a body note indent, exactly the same as body text, but without the indent as to these letters. All of the stuff in the masthead will get, not surprisingly, the Masthead style. Oh! Something funny happened there. You'll see that we got two styles for the price of one. We have a Character Style nested in the Paragraph Style definition.
And I'll show you how to do that when we come to create our drop cap treatment, because it's the same process. And here we have attribution for the letters. I'm going to click on that one and the rest is just repetition, going through the document and applying these styles where appropriate. This one right here is the deckhead, or stand-first as it's sometimes referred to. This one is the byline and we see that the byline has incorporated into it a paragraph rule above and below, just to create a nice visual separation from the deckhead that proceeds it and the body first drop cap style that follows it.
So I'm now going to carry on and apply the styles and you could meet me back in the next movie with newsletter 14 where we'll have all of the styles applied.
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