Start learning with our library of video tutorials taught by experts. Get started

Up and Running with Google AdSense
Illustration by Richard Downs

Up and Running with Google AdSense

with Anson Alexander

Video: Welcome

Hi, I'm Anson Alexander, and welcome to Up and Running with Google AdSense.
Expand all | Collapse all
  1. 1m 9s
    1. Welcome
      50s
    2. Using the handout file
      19s
  2. 11m 42s
    1. Using display advertising
      2m 13s
    2. Discovering ad networks
      1m 58s
    3. Using AdSense
      1m 28s
    4. Understanding earning power
      4m 10s
    5. Understanding AdSense limitations
      1m 53s
  3. 16m 30s
    1. Overview of AdSense
      3m 38s
    2. Creating a Google account
      3m 55s
    3. Linking your Google account to AdSense
      5m 24s
    4. Providing payment information
      1m 7s
    5. Using primary navigation
      2m 26s
  4. 9m 22s
    1. Understanding ad units
      1m 15s
    2. Creating a new ad unit
      3m 54s
    3. Placing ad-unit code in a website
      4m 13s
  5. 26m 55s
    1. Top-performing ad units
      1m 42s
    2. Configuring custom channels
      3m 45s
    3. Configuring URL channels
      3m 6s
    4. Setting up experiments
      3m 57s
    5. Configuring AdSense for custom search engines
      8m 11s
    6. Configuring different ad styles
      2m 44s
    7. Using AdSense for games and video
      1m 25s
    8. Optimizing AdSense configuration
      2m 5s
  6. 16m 49s
    1. Using AdSense with multiple websites
      2m 23s
    2. Blocking specific advertiser URLs
      1m 54s
    3. Blocking specific ad categories
      2m 51s
    4. Blocking specific ad networks
      2m 10s
    5. Blocking specific types of ads
      4m 28s
    6. Blocking individual ads
      1m 30s
    7. Requiring a review of ads before they are displayed
      1m 33s
  7. 17m 5s
    1. Understanding key ad-performance metrics
      3m 20s
    2. Reviewing your AdSense dashboard
      1m 51s
    3. Performance reports overview
      4m 5s
    4. Filtering specific information in reports
      2m 20s
    5. Adding notes to reports
      1m 37s
    6. Creating custom reports
      2m 26s
    7. Exporting reports
      1m 26s
  8. 8m 22s
    1. Accessing messages
      1m 21s
    2. Reviewing payment settings
      2m 49s
    3. Configuring account settings
      2m 19s
    4. Reviewing policy violations
      54s
    5. Finding additional help
      59s
  9. 2m 2s
    1. Next steps
      2m 2s

Watch this entire course now—plus get access to every course in the library. Each course includes high-quality videos taught by expert instructors.

Become a member
please wait ...
Up and Running with Google AdSense
1h 49m Appropriate for all Apr 16, 2014

Viewers: in countries Watching now:

Generate a steady stream of revenue from your website—without alienating your core audience—with Google AdSense. Author and marketer Anson Alexander teaches you how to get up and running with AdSense, and display ads that "make sense" for your website. Learn how to set up an account, place limitations on ad content, create ad units, and use advanced placement strategies and reporting. Plus, with AdSense performance reports, you'll learn how to identify ad trends, increase page views, and better tailor ad content.

Topics include:
  • Understanding earning power and AdSense's limitations
  • Creating a Google account and linking to AdSense
  • Creating and placing ad units
  • Configuring URL channels
  • Setting up different ad styles
  • Blocking specific URLs, ad categories, and networks
  • Using performance reports
Subjects:
Marketing Content Marketing PPC Advertising SEM
Software:
AdSense
Author:
Anson Alexander

Welcome

Hi, I'm Anson Alexander, and welcome to Up and Running with Google AdSense. In this course, we'll look at using Google AdSense to display and earn revenue from advertisements on your website. I'll start, by showing you how to set up a Google AdSense account, using a new or existing Google account. Then, I'll show you how to use AdSense ad units to start displaying advertisements on your website. We'll see how to identify advertisement trends and maximize the performance of ads being displayed on your website using AdSense performance reports.

We'll be covering all of these features plus plenty of other tools and techniques, for you to start using revenue using Google ad sense on your website or blog. Now, let's get started with Up and Running with Google AdSense.

There are currently no FAQs about Up and Running with Google AdSense.

 
Share a link to this course

What are exercise files?

Exercise files are the same files the author uses in the course. Save time by downloading the author's files instead of setting up your own files, and learn by following along with the instructor.

Can I take this course without the exercise files?

Yes! If you decide you would like the exercise files later, you can upgrade to a premium account any time.

Become a member Download sample files See plans and pricing

Please wait... please wait ...
Upgrade to get access to exercise files.

Exercise files video

How to use exercise files.

Learn by watching, listening, and doing, Exercise files are the same files the author uses in the course, so you can download them and follow along Premium memberships include access to all exercise files in the library.


Exercise files

Exercise files video

How to use exercise files.

For additional information on downloading and using exercise files, watch our instructional video or read the instructions in the FAQ.

This course includes free exercise files, so you can practice while you watch the course. To access all the exercise files in our library, become a Premium Member.

Are you sure you want to mark all the videos in this course as unwatched?

This will not affect your course history, your reports, or your certificates of completion for this course.


Mark all as unwatched Cancel

Congratulations

You have completed Up and Running with Google AdSense.

Return to your organization's learning portal to continue training, or close this page.


OK
Become a member to add this course to a playlist

Join today and get unlimited access to the entire library of video courses—and create as many playlists as you like.

Get started

Already a member?

Become a member to like this course.

Join today and get unlimited access to the entire library of video courses.

Get started

Already a member?

Exercise files

Learn by watching, listening, and doing! Exercise files are the same files the author uses in the course, so you can download them and follow along. Exercise files are available with all Premium memberships. Learn more

Get started

Already a Premium member?

Exercise files video

How to use exercise files.

Ask a question

Thanks for contacting us.
You’ll hear from our Customer Service team within 24 hours.

Please enter the text shown below:

The classic layout automatically defaults to the latest Flash Player.

To choose a different player, hold the cursor over your name at the top right of any lynda.com page and choose Site preferencesfrom the dropdown menu.

Continue to classic layout Stay on new layout
Exercise files

Access exercise files from a button right under the course name.

Mark videos as unwatched

Remove icons showing you already watched videos if you want to start over.

Control your viewing experience

Make the video wide, narrow, full-screen, or pop the player out of the page into its own window.

Interactive transcripts

Click on text in the transcript to jump to that spot in the video. As the video plays, the relevant spot in the transcript will be highlighted.

Are you sure you want to delete this note?

No

Your file was successfully uploaded.

Thanks for signing up.

We’ll send you a confirmation email shortly.


Sign up and receive emails about lynda.com and our online training library:

Here’s our privacy policy with more details about how we handle your information.

Keep up with news, tips, and latest courses with emails from lynda.com.

Sign up and receive emails about lynda.com and our online training library:

Here’s our privacy policy with more details about how we handle your information.

   
submit Lightbox submit clicked
Terms and conditions of use

We've updated our terms and conditions (now called terms of service).Go
Review and accept our updated terms of service.