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Print Production Fundamentals
Illustration by John Hersey

Exploring fonts


From:

Print Production Fundamentals

with Claudia McCue

Video: Exploring fonts

If somebody sends you an Illustrator file and they don't send you the fonts that they used to create it, you are going to have a missing font. So I have that problem with this file. But I have no choice, I have to work on it. So when I click Open I have to figure out where the problem is. Well, I can read all the text, so where is the issue? If I go up to Type > Find Font, then Illustrator is going to report which font is missing. So when I choose CityBold, you can see that it selects the first item that uses that font. What font is it using right now? It's actually an internal font that Illustrator uses to approximate what was used before, and it's not something you want to stick with.
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  1. 2m 7s
    1. Welcome
      1m 31s
    2. Using the exercise files
      36s
  2. 7m 5s
    1. What is print production?
      1m 51s
    2. Understanding roles and responsibilities
      5m 14s
  3. 13m 49s
    1. Communicating with your printer
      3m 49s
    2. What does the printer do with my files?
      2m 39s
    3. Understanding the importance of contract proofs
      1m 57s
    4. Handling corrections and alterations
      2m 8s
    5. Attending press checks
      3m 16s
  4. 13m 27s
    1. Choosing the correct type of printing for your project
      3m 15s
    2. The art of letterpress
      1m 33s
    3. Understanding the advantages of sheet-fed printing
      2m 22s
    4. Using a web press for long runs
      1m 39s
    5. Understanding thermography
      1m 38s
    6. Considerations for digital printing
      3m 0s
  5. 15m 11s
    1. What's a process color?
      2m 55s
    2. What's a spot color?
      2m 52s
    3. Exploring how ink behaves on paper
      5m 14s
    4. Comparing monitor vs. press output
      4m 10s
  6. 15m 15s
    1. Building to the correct size
      4m 37s
    2. Folding and trimming
      3m 18s
    3. Setting up for die cutting
      3m 19s
    4. Embossing
      4m 1s
  7. 3m 17s
    1. Choosing an application
      3m 17s
  8. 9m 54s
    1. Understanding font formats
      1m 45s
    2. Using OpenType fonts
      5m 20s
    3. Fonts to avoid
      2m 49s
  9. 13m 52s
    1. Comparing raster vs. vector images
      3m 23s
    2. Understanding color space
      4m 26s
    3. Examining image formats
      6m 3s
  10. 13m 13s
    1. Looking at image resolution
      7m 16s
    2. Masking basics
      5m 57s
  11. 39m 53s
    1. Understanding Illustrator
      2m 34s
    2. Illustrator layout tips
      2m 48s
    3. Building a simple three-panel brochure
      6m 29s
    4. Using swatches
      5m 22s
    5. Working with effects
      5m 16s
    6. Cautions about some effects
      1m 23s
    7. Importing images
      2m 41s
    8. Exploring fonts
      2m 42s
    9. Saving for users with older versions
      3m 2s
    10. Saving as PDF
      4m 36s
    11. Gathering up the pieces
      3m 0s
  12. 57m 8s
    1. InDesign layout basics
      5m 21s
    2. Building a simple three-panel brochure: method one
      7m 19s
    3. Building a simple three-panel brochure: method two
      3m 21s
    4. Working with color and gradient swatches
      7m 12s
    5. Making gradients and creating a rich black swatch
      4m 45s
    6. Exploring fonts in InDesign
      2m 54s
    7. Importing graphics
      7m 49s
    8. Copying and pasting graphics
      3m 38s
    9. Saving for users with older versions
      2m 21s
    10. Packaging up a print job
      6m 57s
    11. Generating PDFs
      5m 31s
  13. 22m 43s
    1. Using Overprint Preview in InDesign
      3m 3s
    2. Managing swatches in InDesign
      5m 29s
    3. Preflighting in InDesign
      7m 58s
    4. Using the Links panel in Illustrator
      3m 16s
    5. Using blending modes in Illustrator and InDesign
      2m 57s
  14. 35m 35s
    1. Basic forensics in Acrobat
      11m 3s
    2. Using Output Preview
      5m 30s
    3. Dealing with display artifacts
      2m 52s
    4. Using TouchUp tools
      8m 17s
    5. Converting colors
      4m 11s
    6. Using preflight profiles
      3m 42s
  15. 3m 27s
    1. Submitting the job
      2m 29s
    2. Being a good print customer
      58s
  16. 1m 2s
    1. Next steps
      1m 2s

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Print Production Fundamentals
4h 26m Beginner Jun 29, 2012

Viewers: in countries Watching now:

Join author Claudia McCue on a journey that introduces the printing process and reveals the keys to designing a document that prints as well as it looks onscreen. This course takes you on the floors of two commercial print houses (BurdgeCooper and Lithographix), to better understand the life cycle of a print job and observe printing presses in action. Along the way, discover how to better communicate with your printer, choose the correct paper, inks, colors, and fonts for your project, and how to correctly lay out your documents in Adobe Illustrator and InDesign. This course is designed to help you and your printer produce a professionally finished print job, whether it's a business card, brochure, or multipage magazine.

lynda.com thanks the BurdgeCooper and Lithographix printing companies for access to their facilities and permission to film on site. Learn more at www.burdgecooper.com and www.lithographix.com.

Topics include:
  • Understanding the importance of contact proofs
  • Handling corrections and alterations
  • Choosing from offset, letterpress, thermographic, or digital printing options
  • Understanding how the inks, colors, and paper interact
  • Building a document at the correct size
  • Folding and trimming
  • Choosing fonts
  • Working in Illustrator with swatches, effects, and more
  • Laying out a document in InDesign
  • Generating a final PDF
  • Troubleshooting print issues
  • Preflighting your print job in Acrobat
  • Submitting files to the printer
Subjects:
Design Print Production Design Skills
Software:
Acrobat Illustrator InDesign Photoshop
Author:
Claudia McCue

Exploring fonts

If somebody sends you an Illustrator file and they don't send you the fonts that they used to create it, you are going to have a missing font. So I have that problem with this file. But I have no choice, I have to work on it. So when I click Open I have to figure out where the problem is. Well, I can read all the text, so where is the issue? If I go up to Type > Find Font, then Illustrator is going to report which font is missing. So when I choose CityBold, you can see that it selects the first item that uses that font. What font is it using right now? It's actually an internal font that Illustrator uses to approximate what was used before, and it's not something you want to stick with.

You always want to replace it with an official font. I can choose either from what's used in the document or I can choose what's used on my system; what's available on my system. I like Myriad Pro, it's not fancy, but it's reliable, and I know that anybody who has a Creative Suite is going to have Myriad Pro. So I'm going to choose Myriad Pro and click Change, and I think that's acceptable. I have no idea of what the other font looked like that the designer used because they didn't send it to me, but this is going to have to do. In the real-world I would call the designer insist that they send the font, but right now we're on a deadline so we've got to get this printed.

Which brings up another issue; what some people like to do is, convert their text to outlines and that solves this problem, then your text is no longer text, and it no longer needs the font. But there are a couple of little disadvantages to that. Here's how you convert text to outlines. If I select it I can go to Type > Create Outlines, and now it's just little shapes that look like text; what could possibly be wrong with that? Well if I misspelled something, I'm going to have to start over because it's not really letters anymore. And here's another sort of hidden consideration.

Some end-user licensing agreements for some fonts forbid you to convert them to outlines. And there's one more little thing to consider. Real text, genuine text, has something in a called hinting, and that helps it look better on screen and when it goes to print. Text that's been converted to outlines loses that hinting, and on a high-res imagesetter, that's say 2400 dots per inch, you're not going to see it. But printing to a desktop printer, you might see rough edges on this text. That's okay if you know it's going to go to a platesetter, then you are not going to worry about it, but you know that it's going to go to a digital device, some of the lower in digital printers will render this text with sort of rough looking edges, and you don't want that on your customer's job.

How you handle this, sort of depends on how you know that this is going to be printed. But in the future when you send your jobs to somebody else, always make sure that you include the fonts, and ask your customers when they send you their Illustrator files to please include their fonts as well.

Find answers to the most frequently asked questions about Print Production Fundamentals.


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Q: The exercise files provided aren't working in my version of InDesign (CS4/CS5). What should I use?
A: This course was recorded using InDesign CS6. For InDesign users working with CS4 or CS5, IDML files are provided.
 
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