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The aqueous coating has been applied just to half of the ink area. And this is just to you can compare the look of just the ink by itself with this aqueous coating. Even though it's just covering part of it, this is not usually applied as a spot coating. This is just to show what happens when you apply what's called a flood coating. And the nice thing about that is that you can add shine, there are times when this is helpful if you want to protect certain inks especially on pieces that are going to be handled a lot, like pieces that are going to be mailed.
But also this is applied in line so, it's not something that takes a separate process, it's something that happens on press. So, you can have both gloss and matte aqueous coatings. Most of the time people opt for the gloss, but it's very easy to apply. It adds a little bit of shine to the job, and again, it can also offer some protection, to the final printed piece.
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