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Creating virtual product shots reduces the need for photography. But those shots need to be accurately shaded, lighted, and rendered to seem realistic. 3ds Max can help. It's a powerful application for design visualization. In this course, you'll learn to shade, light, and render a product shot in 3ds Max. Aaron F. Ross leads you through the entire production workflow, starting with a prebuilt CAD model. Once the model is imported and the scene is organized for 3ds Max, Aaron shows how to create Arch & Design materials, construct several different lighting setups, render in mental ray, and color correct in Adobe After Effects. Explore the power of 3ds Max to present your product renderings in their best light.
Want to learn how to create the same effect with Maya? Check out Creating Product Shots in Maya.
To wrap up our scene layout, we want to create a camera. And we want to set our environment background as well. Let's create the camera first, it's just going to be very simple, a free camera facing straight in the world y axis. Go to the Create panel, and choose Cameras > Free, and then click in the front view port right on the watch. Right-click to exit that tool, and choose the Move tool and then down in the transform type area just choose set all the values to zero, zero tab zero tab zero.
You want to move it back so in the top view, right-click so we don't lose our selection and then just move that camera back a bit. Now let's load the camera into a panel, we can use the front view here. Click to activate the front view, click to, click on the name front and choose Cameras > Camera001 and now we're looking through that camera's lens. The view port is a wide aspect ratio. But remember we previously set our renderer to a square aspect. Before we frame the shot we want to make sure that we've enabled safe frame, so we know what frame you are going to get, and to the shortcut for that is Shift+F.
And now the view port's being cropped to a square aspect as set in the renderer. We also want to set up an environment background. We want to render this against a white flat background. If we do a test render now by clicking on Render Production, what we'll see is we get the actual geometry of this hemisphere. Remember that's only going to be for the purposes of reflection mapping. So we don't actually want to see that render. Let's go ahead and make it invisible to the camera. And also make sure that it doesn't cast or receive shadows.
And we can do that through its layer. It's on a layer already. We'll go into Manage Layers > Environment. And then right-click and choose Layer Properties. And over on the right we want to disable Visible to Camera. And also, Receive Shadows and Cast Shadows. But very importantly, we want to have Renderable on and we want to have Visible to Reflection Refraction on so that we'll actually get reflections in the watch. Alright, so click OK, and then we'll render this camera view again and see what we get now.
We get a black background, which is the default environment. And finally, I'm just going to set it to a white background. Go into the Rendering menu and choose Environment, and for the background color here, we'll just set that to white. Click OK. Close the dialogue and do another test render. And now we've got it against a white background.
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